Fe Belen B. De Leon

Fe Belen B. De Leon OBJECTIVE To take part in the growth of the company providing marketing and administrative support and services. CORE SKILLS: • Marketing Coordination - Coordinate among the management, sales and production departments with regards to their marketing needs. • Marketing Support - Providing content and promotional copywriting, ad concepts for the lay outs of print ads as well as management and maintenance of social media. • Office Administration - Managing email marketing, constructing business proposals and press releases. SKILL QUALIFICATIONS: • • • • Marketing and sales – classifieds posting, brochures, display ads, promotion through social media (Facebook, Twitter, Instagram, Pinterest, Flickr, Linked in, Skype, Messenger, Viber, Dropbox, Google+, Google Drive, Wix, Wordpress); product inventory, product movement, supply sourcing. Writing - slogans, sales letters (email and online promotion), internet research, proofreading (promotional copy, product descriptions and web content). Administrative support – event coordination, administrative assistance, data entry, typing, project coordination. Software proficiency - MS (Word, Excel, PowerPoint), Photoshop (basics) &CorelDraw (basics), PageMaker (basics), Asana, Joyproof, Jing, MailChimp, Mailbird, Lucidchart (mock-up app) A: 3414 Factor Compound Quirino St, Paranaque City Manila, Philippines Viber/Cel:- E:-Skype: febdeleon FB: https://www.facebook.com/f e.bactad.deleon/ • Industries worked in - Medical Publication, I.T. retail, Entertainment and Production, Toy retail, Floral and Events services and Retail apparel. EMPLOYMENT HISTORY • (Virtual Assistant for VirtualCoworker) Marketing and Administrative Assistant – GoalMaker Software Solutions and GoalMaker Home Care Agency Software Solutions (Goalsetting Software and Home Care Software) of Melbourne, Australia. June 8, 2016 – October 31, 2016 -Doing Social Media Marketing Management being the editor and administrator of the GoalMaker FB sites (posting articles on Goal-setting, Marketing, Sales, Social Media, CRM, Home Care, Health & Lifestyle). Posting and engaging with connections and comments of members through relevant posts and own posts. Monitoring organic reach and engagement analytics. -Researching various content derived from relevant websites and social media such as Facebook and LinkedIn for posting and as references for e-mail content. -Creating articles for E-mail Blasts to Newsletter subscribers and Software subscribers using MailChimp and MailBird. -Connecting with prospective Business Coaches and Entrepreneurs through owner’s BNI Connect Global Account (Australia). Connecting and inviting prospective home care agencies, entrepreneurs and joining niche groups in Facebook and LinkedIn. -Accomplished Competitive analysis of Goal-setting products and Home Care Agency softwares in Australia and abroad. -Maintaining and monitoring existing GoalMaker Software subscribers. Maintaining a weekly email campaign for follow-ups and updates. - Created a Sales Letter campaign to accompany the owner’s E-book on Health Remedies for Sleep Disorders. -Created Website copy for the Home page of 5 GoalMaker Websites—existing and for launch. Created design mock-ups for the Emailer; as well as for the home page and sub page of the Newsletter articles for future inclusion to the existing GoalMaker website. • (Virtual Assistant for VirtualCoworker)Executive and Administrative Assistant – Nuvo Group (Engineering Consultancy)of Melbourne, Australia. February 4, 2016 – May 24, 2016 -Providing marketing support by doing online search of prospective clients and organize into a list matrix; online search for prospective suppliers to propose to the director; update CRM system daily with latest contacts details of clients. -Providing administrative support by organizing construction and installation task schedules into soft copy. • (Virtual Assistant) Copywriter – Freelance MindLink Labs Inc. (Software Development),of Phoenix, USA. November 2, 2015 – January 11, 2016 -Creating copy of Online Sales Letters for a new software launch. • Marketing and Events Head Casa Flores Inc. (Event and Floral services- - • Overseeing business operations with regards to sales, payment collection and replenishment of supplies. Promoting products, events through e-mail and social media. Conceptualize Ads and promotions for the company. Executes designs for booths, stage, tables, banquet rooms for events specializing on weddings. Marketing Communications Officer MediMarketing Inc.[CMP Medica] (Medical Publications- - Liasing with local and international offices for the company's marketing plans. Creating Ad copy (tag-lines), and Conceptualizing Ad layouts for company's medical publications’ MIMS publications and MIMS media kit. Writing press releases for promotion of in-house local consumer magazines HealthToday and MOMS&babies. • Marketing Specialist Ulead Systems Inc.(I.T. merchandise/multimedia software- - • Providing Ad copy for manuals, sales guides, and multimedia boxes. Editing and proofreading copy for print, and assisting in proofreading web copy provided by regional office. Coordinating with international office on the ad copy or concerned edits required. Assistant Merchandiser Kidz Station Store for Planet Sports Inc.(Toy retail/retail apparel- - • Assisting on ad lay outs for the promotional activities of the store. Product buying for placement in retail stores. Assisting in visual merchandising of the retail stores. Assisting in product analysis and sales analysis of fast-moving and slow-moving items. Maintaining and updating information of price and product into POS system. Marketing Coordinator Upson Holdings Inc.(I.T. retail- - • Coordinating with the advertising, promotions and special events which includes conceptualizing ad lay-outs for newspaper media, posters, flyers and banners. Researching on upcoming and new models under the various computer brands. Handling company's Internet Café with regards to database collection, customer traffic and frequency. Coordinating with the Ad agency with regards to Ad placements in print, TV and radio. Coordinating with merchandising with regards to sales and product forecasting. Production Coordinator Digistar Phils. Inc.(Production company- - Assisting the editors, art directors in sourcing materials for Audio-Visual presentations and commercials. Assisting in the production on-site and during the editing process. Coordinating between the Sales and Production force. TRAININGS September 2011, EVENT STYLING AND DESIGN Institute for Small-scale industries, University of the Philippines, Quezon City September 2010, FLORAL INSPIRATIONS World Flower Council Phils. Inc., St. Paul Auditorium, Pasay City November 2006, SURFACING CREATIVITIY AND INNOVATION WORKSHOP Traintech Asia/High Spirits Services, Fraser Place, Salcedo village, Makati City February 2005, ENERGIZING THE SALES FORCE Porter & Miles, CMPMEDICA/MediMarketing Sales Workshop, Bali, Indonesia June 2004, POSITIONING & WRITING ABOUT MEDICAL PRODUCTS Barbara C. Gonzalez, Asian Institute of Management Conference Center, Makati City EDUCATION DE LA SALLE UNIVERSITY, TAFT AVENUE, MANILA Bachelor of Arts major Communication Arts, June 1997 COLEGIO SAN AGUSTIN, DASMARINAS VILLAGE, MAKATI CITY High School Diploma, March 1992