FAITH ENGEN ELLIS
Reidsville, NC
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PROFESSIONAL PROFILE
Knowledge of HTML, social media platforms, WordPress sites, Canva, Hootsuite, MailChimp, IFTTT, HubSpot, GIMP and SEO strategies
Experience in writing, editing, and proofreading content for digital media and blogs
Experience strategizing, coordinating, scheduling, and creating digital content for social media platforms
Experience monitoring and analyzing social media to measure audience engagement
Familiar with coordinating and facilitating website content updates and design, and analytics used to measure digital campaigns
Proficient in MS Word, PowerPoint, Excel, Microsoft Dynamic GP, Google Drive and Sheets
Great organizational skills, professionalism, multitasking, time management, customer service, communication, and ability to meet deadlines
EDUCATION
UNIVERSITY OF VERMONT, On-line 2018
Certificate in Digital Marketing
Coursework includes:
Developed a digital marketing plan that addressed common marketing challenges
Articulated the value of integrated marketing campaigns across SEO, Paid Search, Social, Mobile, Email, Display Media, and Marketing Analytics.
Recognized key performance Indicators tied to any digital marketing program
Improved return on investment for digital marketing program
GUILFORD TECH. COMMUNITY COLLEGE, On-line 2017
A.A.S. in Information Technology – Web Development Track
Used HTML to develop webpages
Used Mimic Social to develop mock social media campaigns
Learned how to evaluate the success of e-mail marketing campaigns using MailChimp
DIGITAL EXPERIENCE
500 BLOCK CRAGHEAD, Danville, VA 2018 - Present
Social Media Coordinator
Creates, schedules, and manages the social media content for brand’s Facebook and Instagram pages.
Increased social media engagement significantly by increasing Facebook likes from 0 to 190, growing Instagram followers from 0 to 300, and regularly engaging with followers.
LADIES, LATTES, AND LIFTING, Reidsville, NC 2017 - Present
Blogger and Social Media Manager
Founded and grew a WordPress blog supporting women on their fitness and health journey www.ladieslattesandlifting.com
Update blog weekly with articles on topics as varied as nutrition, product reviews, and workouts
Use analytics to understand audience activity on Instagram and Facebook and use Preview to schedule social media when audience is most active
Website uses cookies and affiliate links to serve ads
Increased social media engagement significantly by increasing Facebook likes from 0 to 114, growing Twitter followers from 0 to 190, Instagram followers from 0 to 1800, and regularly engaging with followers.
XCELLENT DIGITAL, Remote April 2018 – July 2018
Web Content Writer
-Write appropriate content for clients' websites and blogs.
-Research, proof and edit written content.
-Write in accordance to company's style guidelines.
-Submit completed written materials within allotted amount of time and before the due date.
OTHER EXPERIENCE
SUPPLY RESOURCES, INC, Danville, VA 2014 - Present
Customer Service Specialist III
Performs project management duties including helping manage weekly & monthly forecasts, purchasing, etc.
Utilize advanced computer skills including Microsoft suite and Dynamics GP.
Assist with event planning, invoicing, accounts receivable/payable, etc.
Document meetings by taking minutes and noting as completed.
Developed and manage Company’s website and social media presence
