FABIAN BIRINGANINE- -PROFILE
Business professional with over 5 years of digital marketing experience building and managing advertising and brand awareness campaigns for businesses. Experienced in supporting sales, digital media SEM/SEO, web management.
SKILLS
Project ManagementWeb ManagementOrganization Critical Listening
BudgetingDigital Marketing / AdvertisingProcess Improvement Microsoft Office
SchedulingSocial Media Public Speaking & Presentation Google AdWords
Distribution Professional WritingStrategic Planning Video Production
PROFESSIONAL EXPERIENCE
Digital Marketing Manager - REACH LOCAL - Plano, TX (6/5/2017 – 6/5/2018)
- Responsible for developing and executing digital marketing strategies for clients.
- Formulated appropriate implementation plans and managed client’s budget.
- Build rapport with client representatives and marketing staffs through routine and scheduled interactions.
- Advised clients on leveraging current and emerging marketing solutions. Looked at analytics and managed the day to day campaign performance.
- Troubleshoot performance issues using digital advertising best practices while creating new, innovative solutions to meet the changing needs of clients.
- Drive campaign ROI and leverage client relationships to assist the sales team in growing accounts.
Online Marketing Manager / Social Media Support Agent - DEX MEDIA - Grapevine, TX (5/18/2015 – 6/2/2017)
- Managed advertising budgets of $1500 or greater. Responsible for navigating client through all fulfillment steps.
- Reviewed and consulted SEM (Search Engine Marketing) and SEO (Search Engine Optimization) products.
- Grew retention of the assigned client base. Monitored, managed, and delivered monthly reports.
- Worked with clients to understand business strategy and advertising metrics.
- Helped setup client Facebook and Twitter business pages through email and phone support.
- Worked with clients and sales reps to identify content changes and website modifications.
- Trained with Facebook to learn additional marketing techniques.
Project Specialist - ALCON - Fort Worth, TX (2/3/2014 -5/13/2015)
- Acted as middle man between 3rd party vendors and sales team. Coordinated orders.
- Assisted with routine and special projects associated with co-op advertising.
- Monitored, reviewed, and approved creatives and orders for co-op.
- Organized notes for logistics meetings and product launches, while assisting with distributing project plans.
- Coordinate and track trademark & logo use permission requests with Trademark Legal team.
Marketing Representative - SKYLINE MARKETING, Birmingham, England (1/28/2013-1/31/2014)
- Assisted in special events for product launches.
- Visited local stores and businesses to distribute marketing and product information.
- Traveled to stores to set up marketing campaigns and train employees.
- Organized paperwork and computer data into a client file for future reference.
- Delivered sales presentations to company managers and executives, explaining marketing avenues.
Loan Officer - FOUNDATION FINANCIAL GROUP, Fort Worth, TX (1/13/2012-1/21/2013)
- Explained to customers the different types of loans and credit options that are available, as well as the terms of those services.
- Advised applicants on financial status, payment methods, and property evaluations to determine feasible options.
- Reviewed loan agreements to ensure that they are complete and accurate according to policy.
- Referred loan applications outside those limits to management for approval.
- Handled customer complaints and took appropriate action to resolve them.
Administrative Assistant - UNITED HEALTHCARE, Plano, TX (5/28/2007-7/31/2009)
- Performed administrative and office support activities for multiple supervisors.
- Duties included fielding telephone calls, receiving and directing visitors, word processing, creating spreadsheets and filing.
- Maintained relationships with prospects by gathering key information to assist in the sales process.
- Scheduled appointments for Sales representatives to meet with prospective customers.
EDUCATION
Bachelor of Science - Music Business, Full Sail University 2012, 2.75
Master of Fine Arts - Film Production, Full Sail University 2018 – Present
