Ez Briones
(Zack Briones)
Digital Marketing Strategist
“Creating the future of marketing & advertising”
Founder of Digital Marketing Philippines
Overview:
Professional Experience:
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1 Year - Telemarketing Customer Service
(Understanding Consumer Behavior)
1 Year - Freelance Digital Marketing Specialist
2 Years - Digital Marketing Executive
(8Months) - Head of Marketing & Co Founder of Box Digital PH
Present – Independent Freelancer
Industry handled with my expertise:
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Customer Service
B2B Marketing & Advertising
E-Commerce
Insurance Marketing
Real Estate Marketing
Franchising Marketing
Advertising to Advertising Services
Computer/IT Skills:
• Microsoft Office: Access, Excel, OneNote, Outlook, Powerpoint, &
Word.
• Social Media: Hootsuite, Sprout, Facebook Ads, Facebook
Analytics.
• Email: Mailchimp and Wix Email Tool
• Google Ad Tools: Google Adwords Certified, Google ANalytics
Certified, Google Trends.
Expertise:
✓ Paid Campaign Strategy: Adwords, Facebook Ads, Twitter Ads, Linkedin Ads.
✓ Digital Marketing Strategy: Lead Generation, Brand Awareness, Social
Proofing, Engagement and Traction.
✓ Content Strategy: Social Media, Website, and Search Engine.
✓ Marketing Automation
Education:
Bachelor of Science in Business Administration major in Marketing
Specific Trainings Attended:
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Digital Marketing Analysis
UI/UX Designing
Real Estate Market Behavior
Entrepreneurial Skillset
Facebook Blueprint
Google Academy
Certificates:
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Facebook Blueprint Course Completion
Google Adwords Certified
Data Analytics
Real Estate Market Behavior
Corporate Setting Practice
Experience:
Experience:
✓ 1 Year - Telemarketing Customer Service at Microsoft
(Understanding Consumer Behavior-
✓ 1 Year - Freelance Digital Marketing Specialist at my own brand
(Zack Briones-
✓ 2 Years - Digital Marketing Executive at ELS Philippines, Inc.
(Handled two big brands while working for the company as their
partners-
✓ Marketing System of LG and Electrolux, B2B Segment.
Present (6 Months) - Head of Marketing & Co Founder of Box
Digital PH-
✓ Google Ads Lead Generation Strategy for Miami Luxury Cars
(US)2019
✓ Google Ads Lead Generation Strategy for Best Offer For Homes
(US) 2019
Approach/Achievements:
✓ Increased Real Estate Leads by 200%
✓ Laundry Business Franchising Leads from 2-5 Leads a day to 10-20
Leads a day
✓ E-Commerce – Increased conversion of purchase from 2% sales
conversion from clicks to 10-15%
✓ Insurance Marketing – Generated 5 average leads per day with
low budget and appointment conversion ratio of (1:5)
✓ Corporate Awards – Electrolux – Best in digital marketing B2B
Segment 2017
✓ LG Korea Commercial Segment – Best digital awareness for
commercial brand 2017
✓ Generate Leads For Luxury Car Brand Rental (US)
✓ Generate Leads that wants to sell their properties to investors
(US)
Community:
✓ Digital Marketing Philippines
✓ Z-Commerce
My Public Speaking/Talks:
✓ E-Commerce – Start your own local e-commerce business (For my mentees)
✓ The Paradox of Digital Era (Digital Marketing 101) – Distributor of
Commercial Machines from LG
✓ Turn Clicks Into Sales! – (Real Estate & Insurance Agents)
My Marketing Principle:
The marketing & advertising success process
Story → Message → Purpose → Plan
How I do it:
Strategy → Creatives & Production → Placement → Review
References
Mr. Rogelio Tapang – President of Cleanworld Marketing Corporation
Email:-Joey Ermita – Managing Director of ELS Philippines
Email:-Jose Ma. Miguel Ermtia – Managing Director of ELS CTCC
Email:-Vladimir Bautista – CEO of VilaViral – Miami, United States
Email:-