Updated: July 2017
Eva Fransisca, S. Sos.
(Curriculum Vitae)
Personal Data's
Place/Date of Birth
Sex
Nationality
Religion
Home Address
Current Address
Mobile
Email
Graduated From
: Bandung, February 26th 1983
: Female
: Indonesian
: Catholic
: Ciroyom no. 83, Bandung - 40182
: Tanjung Duren Utara I no. 27, West Jakarta - 11470
: -
:-: Sekolah Tinggi Ilmu Komunikasi (Bachelor of Arts, year
2005)
Working Experience
December 2016 – now:
Content Marketing Manager – PT. Berca Sportindo (League Footwear)
Responsibilities:
1) Maintain website content (translating Bahasa content to English - vice versa)
2) Create creative copywriting for new product campaign
3) Plans & scheduling social media content (Facebook, Twitter, Instagram)
4) Create copywriting for newsletter (weekly)
5) Plans digital activity quarterly
6) Design social media artwork ( coordination with graphic designer & visual merchandiser)
7) Build & maintain social media presence (respond Q&A from fans & followers, coordination with
merchandiser & operation store in retail and modern market)
8) Measure and report performance of social media
9) Press Release writing, build connection with journalist
November 2014 – November 2016:
Digital Content Planner Manager – Hisense Indonesia (South Jakarta)
Responsibilities:
1) Plans and execute all content: web, SEO/SEM, marketing database, email, social
media and display advertising campaigns
2) Plans digital campaign and offline activity
3) Design, build and maintain social media presence
4) Measure and report performance of campaign results
5) Brainstorm new and creative strategies
6) Collaborate with agencies and other vendor partners
7) Build connection with communities, buzzers, journalist, blogger, endorsers, youtubers
June 2014 – November 2014:
Social Media Supervisor - PT. Kawan Lama Retail (West Jakarta)
Responsibilities:
1) Manage the development of social media (Ace Hardware and Informa Furnishings)
2) Manage Social Media Activation (Ace Hardware and Informa Furnishings)
3) Oversees Social Media Maintenance and Social Media Activation for all brand at PT.
Kawan Lama Retail ( Chatime, Pendopo, Office1, Toys Kingdom, Bike Colony)
4) Organize digital strategy
September 2013 – May 2014
:
Social Media Specialist and Content Support - Jatis Mobile (South Jakarta)
Responsibilities:
1) Oversees the development of social media
2) Content creation for www.perempuan.com
3) Supporting CopyAd and Copywriting
4) Project brand handling: Electronic City, Perempuan.com, Chapter Digital Book
October 2008 – August 2013
:
Head of Content Creation & Digital Project Management – KlikWeb (Bandung)
Responsibilities:
1) Oversees the development of web content and social media maintenance
2) Handling copy ads, copywriting and content idea for all web content
3) As a Project Coordinator for all division (programmer, graphic design, etc..) including timeline
project setting
4) Organize and setting man days
5) Project brand handling: Melinda Hospital, MelindaCare, Campina, Sharon Bakery, NewKube, Pipa
SLG, CityKlik, MegaDiskon, Wedding Belle, Metro Indah Mall, Pasar Cisangkuy, Api Unggun Café
& Resto, i-Reflexology
July 2006 – June 2008
Editor - Goers Fashion, Lifestyle, Entertainment Magazine (Bandung)
Responsibilities: create content and make sure the quality of Goers publication and ensures that
stories are engaging and informative
January 2006 – April 2006
:
Journalist at Ice Fashion Magazine (Bandung)
Responsibilities: researching articles ; Interviewing sources ; Writing, editing, and submitting
copy/articles; Attending & reporting events
August 2004 – April 2005
Freelance Writer – Cinemags Movie Magazine (Bandung)
Responsibilities: writing movies review