Enrique Gimenez

Enrique - Giménez Gómez Jurica, Querétaro,Mexico- Highly motivated individual and digital marketer with strong SEO and SEM skills, attention to detail, and a solid online marketing background looking to obtain a position of SEO with a leading company. SKILLS  Search Engine Optimization (SEO)  Ability to communicate and analyze. Outlook, Wordpress, Python, SQL,  Focus on objectives and results. Scrapebox, RankerX, GSA Inglés Software : Excel, Word, PowerPoint, EDUCATION 1999 - 2004 Industrial engineering Universidad Iberoamericana, CDMX 2006 - 2006 Diploma in Supply Chain Management TEC de Sta. Fe, CDMX 2001 - 2002 Student Exchange University of Salamanca, Spain WORK EXPERIENCE Feb 2011 – Present Querétaro LeadsVault – Head of Digital Marketing Internet Marketing company dedicated to rank content on search engines in order to obtain leads on different niches.     Negotiation and monitoring with clients in the United States. On page search engine positioning strategy. o Keyword Analysis: Find longtail keywords, related keywords, competition for terms. (KW Finder, ahrefs, Ubersuggest, SEMRush, Google Trends). o Content development for SEO, using related terms, images and supporting videos, as well as using the correct structure. o Site audit to analyze “health” of the site to boost search engine rankings (Pingdom, Google Search Console, SEMRush, XML Sitemaps) • Off page search engine positioning strategy. o Development of backlink campaigns, by tiers, manual and with software (RankerX, GSA, ahrefs). o Index backlinks on search engines. o Google adwords and facebook ads campaign management. Analysis of metrics and scope of objectives (Serprobot, Yandex Metrika, Google analytics). Dec 2019 – Present Austin, Texas Local Furniture Store SEO Manager            Jan 2016 – Oct 2018 CDMX GoiCorp Director of OnShot, is a company created to manage online reputation in social media, mainly Facebook and Twitter.     Jul. 2008 – Apr. 2011 Querétaro CDMX Objective Planning. Coordinate marketing, development and design teams. Development of bots for promotion or containment of crisis on twitter. Metrics analysis and objective adjustments. MAXCOM TELECOMUNICACIONES B2B Sales       Jun 2007 – Jun 2008 Manage On page and Off page Search Engine Optimization for the company. Analyze the site for possible errors and optimization opportunities (Screaming Frog, Pingdom, Google Search Console). Keyword Analysis: Find keyword opportunities with low competition and high traffic volume. (AHrefs). Planning Content Clusters based on the keyword research. Content Development following the content plan, using SurferSEO for requesting the content with the right parameters. Backlinks building by doing outreach campaigns. (Hunter.io, Scrapebox, Mailshake). Track SEO Performance (Ahrefs, Google Analytics, Google Search Console). Analysis of traffic and conversions (Google analytics) Scrapping of products information on vendors sites. (Python bots) Planning and executing email campaigns with A/B Testing. (Drip). Automation of tasks with zapier and Docparser. Backlog analysis and sales forecast. Sales Closure (Entry of orders to the company). Visits to clients. Opportunity detection. Negotiation of prices and conditions. Prospecting new customers. AVNET DE MEXICO (IBM BUSINESS PARTNER) B2B Sales (HW, SW and IT Services)       Backlog analysis and sales forecast. Sales Closure (Entry of orders to the company). Visits to clients. Opportunity detection. Negotiation of prices and conditions. Prospecting new customers.