Emmanuel Musa
Abuja, Nigeria-Featured Work
https://www.digitaljournal.com/pr/ludi-delfino-the-worlds-first-truly-famous-e-commerce-modelis-going-viral-on-social-media
https://www.benzinga.com/pressreleases/22/03/ab-/french-connection-finance-celebratesnew-buyback-feature-with-100-000-burn-event
https://www.benzinga.com/pressreleases/22/04/ab-/french-connection-finance-coinifyannounces-crypto-to-fiat-integration-for-e-commerce
https://www.marketwatch.com/press-release/french-connection-finance-coinify-announces-cryptoto-fiat-integration-for-e-commerce-?mod=search_headline
Employment History
Freelance Crypto Content Writer
Tech Stack: Wordpress, Google Docs
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Jan 2022 - Present
Wrote and published high visibility PR articles for crypto projects on platforms with 25 million
monthly readership, leading to massive community growth.
Created various short and long form content types for crypto currency websites.
5 year experience in the crypto space, starting from the ICO bull run of Ethereum projects.
BOI Growth Platform – Senior Associate, Media & PR
Jan 2020 – Dec 2022
Tech Stack: Google Analytics, Google Sheets, Adobe Creative Suite, MailChimp, Canva
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Created viral marketing campaign on Twitter that shone the light on the tech solutions driving
the Growth Platform. This resulted in a 60% growth in followership across the organization’s
social media channels.
Designed & published engaging newsletters for internal & external stakeholder management
with a 63% open rate (30% higher than the industry average)
Developed, designed and implemented forward-thinking media and marketing initiatives to
significantly improve brand awareness.
Led the production of an exclusive documentary on the end to end operations of the Growth
Platform.
Developed a storytelling blueprint for various programs under the Growth Platform's portfolio.
Shot engaging short films that chronicled organizational work behind the scenes. This helped
to give the brand a more humane feel.
● Wrote monthly PR articles which were published in national dailies and online websites.
Travel Blogger at JourneymanRocks
Jan 2017 - Dec 2019
Tech Stack: Wordpress, Mailchimp
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Documented my travels across Africa with engaging storytelling and captivating video footage
www.journeymanrocks.com and www.instagram.com/journeymanrocks
Hope Foundation – Lead, Media & Marketing
Tech Stake: Adobe Lightroom, WordPress
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May 2015 – May 2016
Designed engaging media activities for teenagers at the CITY Summer Camp which increased
assimilation rate by 40%.
Led the media team to win the CITY Summer Camp photo challenge on two separate occasions.
Designed the blueprint for an international competition (competitions for change) for
teenagers all over the world to proffer solutions to existing world challenges.
Wrote articles for the foundation’s blog which increased user engagement by 30%.
Education
Covenant University
Management Information Systems, Bachelor’s Degree
2011
Coursera
Engagement & Nurture Marketing Strategies
2016
The Comms Avenue
Writing Skills for Professionals
2022
More about me
I love to write. I am able to take complex information and present it in an easy to read format. Highly
skilled in research with excellent writing, editing and proof reading skills. I am a brilliant self-starter and
I excel at the art of storytelling. Interests include cryptocurrency, travelling and photography.
Recommendations
Emmanuel is a great person to work with! He communicates very well, delivers before
deadlines and is always professional. His content writing skills are top notch and he has a
fantastic niche for writing brilliant copies on crypto projects. I would gladly recommend
him to anyone looking to hire a great content writer who delivers amazing work.
Eric Chambers, CEO Chambers Group (www.chambersgroup.com)
