Emmanuel Alabi (Daddy Richie)
Social Media Manager | Content Creator | Digital Ads Specialist
Professional Summary
I am a Social Media Manager, Content Creator, and Digital Ads Specialist with over 7 years of experience helping brands in the U.S., U.K., and Germany grow their online presence through creative content, strategic campaigns, and paid advertising.
Professional Experience
PixelWave Media (London, U.K.) — Social Media Manager (2023 – Present)
Managed multi-platform social media strategies and ad campaigns, increasing engagement and brand visibility.
BrightEdge Digital (New York, U.S.A.) — Digital Ads Specialist (2022 – 2023)
Created and optimized paid campaigns on Meta and Google Ads, improving conversion rates by 40%.
VisionCraft Studios (Berlin, Germany) — Content Creator (2021 – 2022)
Produced and edited video content for brand promotions and online campaigns.
CloudReach Agency (Manchester, U.K.) — Marketing Coordinator (2021 – 2022)
Assisted in planning and scheduling digital campaigns, tracking performance analytics.
NovaSpark Media (Los Angeles, U.S.A.) — Social Media Executive (2020 – 2021)
Handled client accounts, developed creative visuals, and maintained consistent brand tone across platforms.
TrendHaus Digital (Berlin, Germany) — Ads Campaign Assistant (2020 – 2021)
Supported Facebook and Instagram ad setups, audience targeting, and performance reports.
PrimeReach Marketing (London, U.K.) — Content Strategist (2019 – 2020)
Built monthly content calendars and directed short-form video shoots for social platforms.
UrbanLink Media (Chicago, U.S.A.) — Social Media Assistant (2019 – 2020)
Monitored daily posts, responded to audience interactions, and contributed creative ideas for campaigns.
Adwave Global (Hamburg, Germany) — Digital Content Editor (2018 – 2019)
Edited marketing visuals and ensured brand consistency across international markets.
SocialRise Group (Birmingham, U.K.) — Junior Media Manager (2018 – 2019)
Supported campaign management, tracked engagement metrics, and created weekly reports for clients.