EMMA DAY
Marketing Manager
ABOUT
Hi! I'm Emma. I am a British citizen and Spanish resident, living in Spain since 2016. I
have been lucky enough to enjoy a range of colourful and challenging careers across
the world over the last 20 years. I have a strong commercial background, thanks to
over 10 years cross functional experience with one of the U.K's largest retailers. Most
recently, I have been specialising more in marketing and sharpening my skills and
CONTACT-(-
Calle Vacaciones,
Buenas Noches, Estepona
EDUCATION
experience in this area.
I am an enthusiastic and motivated worker and thrive in an environment that allows me
to grow, learn and succeed. I would love to dedicate my time and efforts to a company
that is clear about their direction, in a role where I can make a valuable contribution.
I'm looking forward to the future!
SKILLS
Copywriting
Social media content & graphics
Proof reading
Design management
Digital advertising
Event Management
Market Research
Business administration
CRM / Database administration
Advertising
Email marketing
Lead generation
THE COMPLETE DIGITAL
MARKETING COURSE
CAREER HISTORY
UDEMY | 2019 - 2020
BSC HONS:
SOCIOLOGY & PSYCHOLOGY
BRUNEL UNIVERSITY | 1997 - 2001
MARKETING MANAGER
Dream Exclusives / Dreamlife Property | March 2017 - present
Lead generation through social media ad campaigns, email newsletter marketing,
print advertising, web content and property listings.
A LEVELS:
Copy writing for brochures, company presentations and proposals, press releases,
ENGLISH, PSYCHOLOGY & LAW
web pages and all company online and offline advertising.
HAYDON SCHOOL | 1995 - 1997
Content production.
Market research and analysis for the purposes of new product/brand launches.
Planning and execution of events and international exhibitions.
Management of client and B2B databases and internal CRM systems
DIRECTOR
Emma Day Ltd | March 2014 - October 2016
PROGRAMME
KNOWLEDGE & SKILLS
Microsoft Office Suite
Wordpress
Mailchimp
Zapier
Canva
Ads Manager
Google Analytics
CRM / Database
Hootsuite
Social Media
Plann
Google Suite
Webinarninja
Turning around a failing local business to create a successful destination restaurant
and event catering operation.
Overall administrative, HR, operational, financial, marketing and legal
responsibility.
Leading and nurturing a team of 20 to maximise customer experience, increase sales
and deliver profit.
Co-ordinating, budgeting and executing events including on and off site catering for
weddings and functions.
Writing and developing menus in-line with fresh food trends, seasonal ingredients
and local competition.
GENERAL MANAGER
Beds and Bars | February 2013 - March 2014
Overrall administrative, HR, operational, financial and legal responsibility for the
performance of large seafront hotel, bar and restaurant.
Successfully delivered record sales growth, profitability and improved customer
reviews within 6 months of takeover.
EMMA DAY
Marketing Manager
CAREER HISTORY
OPERATIONS MANAGER
Loki Group | 2008 - 2013
Conceived, established and managed from inception to completion the design,
CONTACT
construction and launch of a brand new rural resort in Argentina.
Overrall administrative, HR, operational, marketing, financial and legal
responsibility for the performance of 4 international leisure sites in South America.
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Design, training and implementation of new operational procedures and systems.
Training, coaching and development of new team and management recruits.
(-
Crafting menus, events, local charity intiatives, activities and travel arrangements
to appeal to target clients.
Calle Vacaciones,
Buenas Noches, Estepona
PRODUCT DEVELOPER
Sainsburys Supermarkets Ltd | 2005 - March 2007
Conducting research and analysis of market data and trends to deliver product
range strategies.
Delivering products to market in a retail environment which are safe, profitable and
EDUCATION
THE COMPLETE DIGITAL
MARKETING COURSE
UDEMY | 2019 - 2020
in demand by.
Sourcing and developing products with international suppliers to deliver against the
category plan.
Negotiation of product contracts and pricing.
Collaborating with designers, printers, suppliers and manufacturers to deliver
products to market.
BSC HONS:
SOCIOLOGY & PSYCHOLOGY
DESIGN MANAGER
BRUNEL UNIVERSITY | 1997 - 2001
Sainsburys Supermarkets Ltd | March 2002 - 2005
A LEVELS:
ENGLISH, PSYCHOLOGY & LAW
HAYDON SCHOOL | 1995 - 1997
Developing brand standards to include photographic style, tone of voice, colour
palettes and design guidelines.
Co-ordinating designs, photography, copy-writing, artwork, repro and print to
deliver branded print packaging.
Recruiting, training and managing a team of 6 Design assistants.
Negotiation of service contracts and supplier management.
GRADUATE FAST TRACK PROGRAMME
Sainsburys Supermarkets Ltd | 2001 - 2002
PROGRAMME
KNOWLEDGE & SKILLS
1 year comprehesive programme providing cross-functional experience in all
business areas, including logistics, retail operations, product development,
marketing, commercial and legal.
Microsoft Office Suite
Wordpress
CONTACT CENTRE SUPERVISOR
Mailchimp
Sainsburys Supermarkets Ltd | 1998 - 2001
Zapier
Supervising a team of up to 80 call centre staff to include managing rotas, call
Canva
volumes, call, system and procedure training.
Ads Manager
Floor supervisor in the case of call escalation, complaints or complex scenarios
Google Analytics
Enforcing high standards of call handling, query resolution, customer satisfaction
CRM / Database
and CRM data entry.
Hootsuite
Social Media
Plann
OTHER ACTIVITIES
Google Suite
Event staffing for concerts, festivals, races
Animal rescue volunteering
Webinarninja
Freelance copywriting and proof reading
Horse riding
Freelance social media management
Learning to video edit