Contact
Melbourne, Australia- (Mobile)-
www.linkedin.com/in/elliedixon
(LinkedIn)
storybooq.com (Company)
Top Skills
Distribution
Broadcast Operations
Television
Ellie Dixon
Art Director, Content Creator, Animator & Graphic Artist
Melbourne, Victoria, Australia
Summary
I create illustrative graphics and bring them to life with animation.
I love visual storytelling and have worked with a diverse range
of companies to create online content. Some of my past projects
include explainer videos, scripts, social media content, and static
graphics.
Experience
Storybooq Animation and Design
Creative Art Director
January 2018 - Present (2 years 4 months)
Melbourne, Australia
Storybooq is a Melbourne based animation agency, founded on the
understanding that whether you are marketing a simple product or complex
piece of software an explainer video is the best way to tell your story.
Foodkit
Chief Creative
December 2016 - Present (3 years 5 months)
Bangkok Metropolitan Area, Thailand
The Chief Creative is responsible for bringing Foodkit's (formerly Ginja)
creative mission to life through all touchpoints of our customers journey. This
role champions the brand ensuring that Foodkits's creative vision permeates
through every aspect of the company.
DUTIES INCLUDE;
Work with Marketing team to drive the creative aspects of company initiatives,
brand guidelines, company principles and mission.
Direct and edit video content for social media and sales. Supervised the postproduction process for any outsourced content.
Write long- and short-form copy for blogs, websites, social media,
presentations, training materials and more.
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Facilitate Design Thinking and Team Development workshops to encourage
creativity and team dynamics
Co-ordinate art and graphics creation for effective social media content and
sales video.
Collaborate with developers, advertisers and production managers to market
products and services.
Preserve brand integrity by monitoring the consistency and quality of
marketing content.
MTV EXIT Foundation
Programming & Distribution Manager
November 2013 - November 2015 (2 years 1 month)
Bangkok Metropolitan Area, Thailand
Develop, implement and maintain an integrated content distribution strategy
for a youth-focused, anti-trafficking campaign in the Asia Pacific region aligned
with the campaign’s key objectives.
DUTIES INCLUDED;
Develop, implement and maintain an integrated content distribution strategy
for a youth-focused, anti-trafficking campaign in the Asia Pacific region aligned
with the campaign’s key objectives.
Develop and maintain strategic relationships with a large network of leading
broadcasters and media partners across Asia Pacific region, with a specific
focus on building presence in selected priority markets.
Develop and manage key programming relationships with Viacom International
Media Networks (VIMN) including MTV Asia and all MTV licensees across
various departments, ensuring regional distribution strategies are developed
in-line with VIMN International systems, standards and objectives throughout
the region and internationally.
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Receive and action all campaign Distribution requests, including the collation
of technical specifications, music licensing and clearances, and other
associated logistics for final delivery.
Effectively coordinate with staff members in HQ and Southeast Asia country
offices instrumental in execution of the Distribution strategy.
BBC Worldwide
3 years 7 months
Factual Programmer
February 2010 - August 2013 (3 years 7 months)
Sydney, Australia
Developing the programming schedule for Foxtel subscription channel ‘BBC
Knowledge’
DUTIES INCLUDED;
Forward planning for the channels schedule to create monthly themes and
seasonal events - forecasting the programming long term, up to a year ahead
through primetime, daytime & mid-dawn.
Identifying publicity opportunities and working with the Marketing and Publicity
teams to create and implement successful campaigns that increase ratings,
interest and awareness in the channels programmes.
Analysing ratings on a daily and seasonal basis to understand the channel's
performance and then devising programming proposals to increase ratings and
share vs competitors.
Screening content submissions and making recommendations to the
Programming Director for renewals and new content acquisition and potential
local productions.
Programming Assistant
February 2010 - September 2011 (1 year 8 months)
Sydney, Australia
This position offers assistance to the Programming Manager of the Foxtel
Channel BBC Knowledge and UKTV for Australian and New Zealand
channels.
DUTIES INCLUDED:
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Updating and maintaining the forward planner and program schedule grid.
Entering data into Program Control and timing the flow of monthly schedule.
Facilitate the delivery / movement and dispatch of tapes for channel. Checking
package / contract information, package summaries and expiry reports
Viewer liaison including responding to feedback from viewers (emails, letters
and
phone calls) in an appropriate manner
Captured and reported program performances, highlighting successes and
opportunities for improvement.
Sydney Opera House
Marketing Assistant
November 2004 - March 2008 (3 years 5 months)
Circular Quay
Manage all customer enquirers, sales and inbound communications
Support the Box office in managing subscribers, ticketing sales and outbound
marketing campaigns.
Education
University of UNSW
Bachelor of Fine Arts (B.F.A.), Fine and Studio Arts
Management · (2005 - 2010)
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