Elijah Kayode AJALA
Senior Data Analyst @ Moniepoint Inc.
Mobile: - | E-mail:-| LinkedIn | GitHub
PROFESSIONAL SUMMARY
Elijah is a data professional with 4 years of experience in the data space, skilled in delivering actionable insights and deep
dives into business, marketing and product data that are utilised in building customer-centric products. With critical
experience and proficiency in using BI, ETL tools, creating insightful dashboards, and building business-customer
models, including segmentation, recommender, and churn management systems, Elijah excels in enhancing customer
experiences and optimising business and marketing processes through innovative approaches. He brings dynamism,
automation, operational excellence, and collaboration to and across cross-functional teams, consistently delivering
impactful results.
TECHNICAL SKILLS
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Data Analysis & Mining: SQL, Python, SPSS
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Data Engineering & ETL Processes: Apache Spark, Hadoop, Databricks
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Business Intelligence & Data Visualisation: Tableau, Power BI, Looker Studios, Google Analytics
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Marketing: SEMRush, Google Analytics, Netcore, Alterna
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Database Management: MySQL, MongoDB, Microsoft SQL
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Cloud Platforms: AWS (S3 bucket, Glue), Azure (Databricks), GCP
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Version Control & Containerisation: Docker, Github, Gitlab
WORK EXPERIENCE
Company: Moniepoint Inc
Period: May 2025 - Present
Role: Senior Product and Growth Analyst
Roles and Responsibilities:
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Built an end-to-end terminal monitoring system, from the point of ordering to assignments, repairs and end of
terminal life, this provided the Inventory and Repair Teams clarity into actions and inactions, forecasting
stock-outs and improving repair rate and reduction of rate of return from 20% to 7%
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Build dashboards that influenced decision making, increasing POS repaired terminal survival rate within 7 days
from 63% to 92%
Company: Interswitch Group
Period: June 2023 – May 2025
Role: Senior Big Data Analyst & Engineer
Achievements:
- Led a cross-functional team of 4, organising, prioritising and assigning tasks while interfacing with
management.
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Designed and implemented business and product performance dashboards and alerts for real-time
monitoring and reporting, catching transactional and customer induced errors as they occur, optimising
product performance and increasing business results by 60%.
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Built a product recommender and segmentation system using customer demographics and RFM details
system that improved customer interaction and transaction volumes by 20%.
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Managed data migrations from on-premises to cloud environments (Azure), ensuring data availability and
integrity.
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Established business alert systems to ensure biller uptime and operational efficiency.
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Developed comprehensive customer 360 dashboards integrating AML, KYC, and customer details,
enhancing customer experience and operational efficiency.
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Established a foundation through data analysis and engineering for future data-driven objectives, optimising
ETL processes and becoming a go-to data expert
Roles and Responsibilities:
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Worked with cross-functional teams (Product, Business, Engineering, Finance, Operations, Marketing) to ensure
customers get the best value possible, resulting in a 10% boost in transactions and the implementation of cuttingedge features (product recommendation, user interests, expense tracker) on the consumer app.
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Increased Product Improvement scores to an average of 90% by collaborating effectively across departments.
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Trained colleagues in using business intelligence tools, improving overall business performance by 30%.
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Communicated critical findings and insights through data storytelling to stakeholders, driving business growth.
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Provided continuous support to business, product, engineering, sales, and finance teams, fostering a data-driven
culture and enhancing decision-making processes.
Company: First Bank Nigeria
Period: August 2022 – June 2023
Role: Product & Business Data Analyst
Achievements:
- Created and optimised 3 reporting models that improved the dashboarding and analysis process of
ATMBusiness, POSBusiness, and Web Acquiring Business by 40%.
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Deputise as the product manager for 3 months, managing the integration and implementation of various
products (PayAttitude, Content Management, BAP, Loan on ATM) on ATMs.
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Created and optimised 7 reporting models that improved the dashboarding and analysis process of ATMBusiness,
POSBusiness, and Web Acquiring Business by 60%
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Organised weekly and monthly financial CBN and management reports.
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Performed daily business analysis using Management Information Systems (MIS), OBIEE (Oracle Business
Intelligence), Microsoft SQL Servers, Google Analytics, PowerBI and Excel
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Worked with ATMS support, Data Architecture, and Business Intelligence Team to create budgets for the
incoming fiscal year.
Company: Content Factory
Period: June 2020 – July 2022
Role: Data Content Writer & Analyst
- Created over 40 customised HR, financial, and business reports, academic posters, and dashboards using
Excel, Power BI, Tableau, and Python
- Conducted over 20 in-depth business case analyses of organisational macro and internal market
environments, providing actionable insights to drive strategic decision-making and growth opportunities in
these industries.
- Utilised research and integrated industry models (PESTEL, SWOT, VRIO analysis) to create plagiarism-free
research on marketing, business management, and HR business strategy for MBA students.
Education
Obafemi Awolowo University (2024 - Present)
MBA, International Business
University of Ilorin (2015 - 2019) Bachelor of
Science in Plant Biology
Awards
SOARS x2 (FY24, FY25) (Special
Outliers and Achievers Recognition Scheme)
Awards -- Interswitch