Elif Dogan

Elif Doğan Associate Marketing Manager-Digital CVM Marketing professional with four years of experience in the telecommunication and health industry. Proven track record of success at creative campaigns, customer, and digital channel management. Instagram blogger at "styleonwomen". - - İstanbul, Turkey WORK EXPERIENCE linkedin.com/in/elif-dogan SKILLS Associate Marketing Manager Vodafone Turkey Value&Retention Management 06/2018 – Present Digital Campaign Management Achievements/Tasks Develop the digital marketing strategy to achieve objectives Analyse&compose customers data (2 million customers) to BTL via SQL E-mail marketing management which uses launch and sales , sending push notification via Netmera Manage search engine optimisation (SEO) and social media marketing through contemporary social media channels Digital Analytic Digital Marketing Sales Channel Management Agency Management Data Analysis SQL Slack&Trello Manage the websites traffic including the use of Google Analytics Lead generation system development Digital Customer Value Management / Specialist (B2B) Vodafone Turkey 05/2016 – 06/2018 Achievements/Tasks Responsible for Retention, Churn, Campaigns,Loyalty became digital capable Develop and manage retention programs and segmented offers by need and value through end to end campaign management through concept development, business cases, launch, and post-assessment. Delivering an uplift in CVM revenue contribution from Digital channels Marketing Communication PERSONAL PROJECTS Layout Design for Recover and Reuse of Electric Electronic Equipment Waste (01/2015 – 07/2015) Graduation Project Digital Sales (05/2017 – Present) Add-on packages for users buying their credit card and not effected their company bill.%10 MoM increased via digital marketing Define customer value segmentation and journey design Understand, manage, track and report the overall churn in the enterprises. Manage Digital products launch B2B& B2C Marketing Management/Project Specialist Memorial Healthcare Group Agile Team Member of End-to-end Customer Operations Process Development (02/2018 – Present) Channel process development, KPI Management and increase call service quality .NPS Score +2pp increased. 08/2015 – 05/2016 Achievements/Tasks Responsible for enterprise customer success, revenue growth, and satisfaction Build and manage customer relationships at all levels and BTL Planning Lead go to market plan and launch project "Digital Diabetes Tracking Program" (print media, Digital Ads, landing page,CPC based SEO) EDUCATION Istanbul Technical University (08/2010 – 08/2015) Management Engineering LANGUAGES Premium Segment Marketing Specialist Turktelekom English 07/2014 – 01/2015 Turkish Achievements/Tasks Customer loyalty analysis via amvg's reports and follow up non-gsm benefits usage BTL&ATL Communication plan to aveaprime customers Manage the aveaprime websites with digital agency INTERESTS Yoga Puzzle Growing California Worm