Elena Nolan

ELENA NOLAN MARKETER/DESIGNER/STRATEGIST 1833 N .Williams Street Unit 303 Denver, CO 80218 - - MarketingMavenBoutique.com As a Marketing Maven boasting a decade-long journey, my forte lies in the digital realm where marketing automation, content creation, and visual design intertwine. My ambitious spirit yearns for a venture that not only quenches my unrelenting curiosity but also propels me towards new heights of ingenuity and impact. EXPERTISE • • • • • • • • • SEO & Google Analytics Social Media Strategy Marketing Automation Email Marketing Website Design Digital Ads Campaigns Graphic Design Market Research Video Editing WORK EXPERIENCE CRM & AUTOMATION SPECIALIST Holman Enterprises / Remote / 2022 - Present Responsible for the day-to-day administration of Marketing automation tools, such as Pardot, as directed. Act as a product expert to align goals with newly released Marketing automation tool features. Act as key support in the testing of workflow communication, report development, and training documentation. Execute market campaign deliverables, including database queries, campaign setups, and execution. Assist with training for all end users. Work with IT teams to establish onboarding/offboarding process, coordinate updates and ensure data security measures are always followed. Support in planning, reviewing, and customizing the tool as needed. MARKETING SPECIALIST IMA Financial Group / Denver, CO / 2020 - 2022 EDUCATION Bachelor of Speech Communications Metro State University / Denver, CO / 2007 - 2011 Certificate of Completion, 11 Week Bootcamp Course - Javascript Davinci Coders / Westminster, CO / 2016 SalesForce Certified Pardot Specialist 2021 Hubspot Certification - 2021 SalesForce Administrator Certification Upcoming 2023 Responsible for designing, creating, and delivering marketing programs to support the growth and expansion of IMA Select, a subsidiary of IMA Financial Group products and services. Creates and conveys brand messages and improves brand awareness. Conceptualize and develop marketing content for website and sales enablement tools for business development associates. Organize and coordinate client events, promotional videos, and conferences. MARKETING SPECIALIST - CONTRACT Apostrophe Health / Denver, CO / 2019 - 2020 Digital marketing support for the Director of Marketing Communications. Set up and maintaining ads; coordinate graphic design; track analytics for web, social media, and digital ads. Support analytics tracking: website, social media, digital ads, etc., Content management across multiple systems: Google Drive, Dropbox, WordPress, etc., Support CRM maintenance, and management in Hubspot. Keep internal brand assets up-to-date. Set up and track the performance of email campaigns for multiple departments. Assist in market research to help shape future marketing strategies. Coordinate and execute a variety of marketing and communications projects among departments and team members WORK EXPERIENCE SOCIAL MARKETING COORDINATOR - CONTRACT Facebook Facebook /elena.nolan.10 Instagram Instagram /nolanelena Twiter Twitter /enolan1 Responsible for supporting a variety of email, web, and print marketing projects used to promote reading skills programs for children and adults. Coordinate with the Digital Marketing Manager to prep data and schedule weekly email blasts. Daily administrative tasks to ensure the functionality and coordination of the department’s campaigns. Assist in data QA to ensure data accuracy. MARKETING DIRECTOR Linkedin Keller Williams / Denver, CO / 2017 - 2020 Skype / elenanolan Responsible for developing and organizing a Marketing department for up and coming Real Estate teams. Provide tools and materials to enable the SKILLS • • • • • • • • • • • • • • • • • • • Institute of Reading Development / Remote / 2019 - 2020 sales team to function effectively. Manage and refine the organization’s social media presence. Manage and measure marketing campaign costs. Utilize data for marketing campaigns, interrogating the organization’s databases and external data. OWNER & CREATIVE DIRECTOR Adobe Creative Suite Marketing Maven Boutique, LLC / Denver, CO / 2016 - Present HTML & CSS3 Started a marketing consulting company that focuses on offering one-stop marketing solutions to small businesses and entrepreneurs at an affordable cost. Our services include lead-generation marketing, automation, advertising, social media, SEO, and PPC. We build websites and produce great content to win new business and leads for clients. JavaScript & JQuery WordPress Mailchimp Joomla SquareSpace SalesForce InfusionSoft HubSpot CRM Zoho CRM Google Analytics PROJECT MANAGER Traffic DFY / Denver, CO / 2013 - 2018 Create, edit and post Facebook Live content. Oversee and coordinate the work of vendors, contractors, and consultants. Launch retargeting campaigns via FaceBook to capture audiences. Compile and measure KPI’s and send out weekly reports to clients. Conduct intensive research in Facebook an create large audiences for clients. REFERENCES Google Adwords Pardot Ask Upon Request Facebook Ads Campaign Linkedin Ads INTRESTS & HOBBIES SalesFunnels MicroSoft Office IBM Watson Football Fan Working Out Traveling Audio Books Swimming