Edwin Broce
(636) 219 - 2235-Summary
Full stack developer with five years of experience, including over three years of experience in REST
and MySQL. An emphasis on remote work has given me excellent communication skills, and my
business background and focus on customer satisfaction helps me improve efficiency and
profitability. Increased revenue at Colibri by an estimated $1.5 million yearly, increased efficiency
and employee satisfaction at Thomson Reuters, and created sites that generated over $100,000
worth of B2B contracts for REIBlackBook.
Skills
Facilitating dialogue between team members, team leads, and project stakeholders, as well as
relaying technical information, functionality, and limitations in non-technical terms
In-depth understanding of mobile responsive web developing and cross-browser/platform
issues
Expertise in creating, maintaining, and enhancing Wordpress plugins and themes
In-depth knowledge of HTML, CSS, JavaScript, JQuery, SQL, and PHP
Excellent with CRM and CMS, as well as communicating to restful APIs
Proficient with GraphQL, Apollo, and Gatsby
Knowledgeable with the LAMP architecture model, and the MVC developing pattern
Proficient in SASS, LESS, and Mustache templates
Extensive experience working with GitHub Workflow and Scrum Agile Methodology
Other skills include Project Management, Debugging and Troubleshooting, Search Engine
Optimization, and Manual Creation
Fluent in English and Spanish
Technical Skills
Programming: PHP, HTML 5, CSS 3, JavaScript, jQuery, LESS, SASS, Bootstrap, SQL, Java, AJAX, React,
Redux, XML, JSON, Handlebars, ActionScript 3.0, C#, C++, VB, GraphQL
IDEs: Eclipse, IntelliJ, SublimeText, PHPStorm, Atom, Notepad++
Database: SQL Server, Oracle, MySQL, MS Access
Package Managers: Grunt, Gulp, Composer
Software: Apollo, Gatsby, Apache, GitHub, Git Bash, Jira, Confluence, Slack, Zoom, Skype Business,
MySQL, Asana, Basecamp, WordPress, AWS, PHPMyAdmin, XAMP, WAMP, GitKraken, Navicat,
Oracle, PHPUnit Testing, WPEngine, GravityForms, Google Analytics, Google Search Console, Google
Analytics Event Tracking, Google Tag Manager, HotJar, and Facebook Pixel.
Experience
Web Developer at Lumeris
07/2019 to 12/2019
Lumeris provides software solutions for companies in the health insurance sector.
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Personally responsible for maintaining and updating eight monolithic customer websites
managed through WPEngine
Created four monolithic WordPress sites utilizing the Gutenberg editor and a custom theme
Created customizable WordPress themes from scratch using PHP variables to allow the themes
to be shared between different sites., as well as utilizing NPM, Sass, Babel, Autoprefixer,
BrowserSync, and package compression for CSS and JavaScript
Utilized CSS to create effective menus, pop-ups, and hover effects, limiting JavaScript to less
than one hundred lines of code
Implemented Cavulus and HubSpot to share information with clients
Took initiative in implementing image CDN, GitHub for version control, and tracking through
Google services and HotJar
Implemented tracking through the use of Google Analytics, Google Search Console, Google
Analytics Event Tracking, Google Tag Manager, HotJar, and Facebook Pixel
Coordinated migration of eight sites with the domain management team
Utilized SQL to modify values directly on the WordPress database
Modified DNS variables to add vanity URLs and tracking
Front-End Wordpress Developer at Colibri Group
08/2017 to 07/2019
Colibri Group provides online learning solutions to more than 1,000,000 licensed professionals
yearly.
Personally responsible for overhauling the company’s main product webpage, a change that is
estimated to increase revenue by $1.5 million yearly
Built a website to convert the company’s biggest platform from a transaction model to a
subscription model, which allows the company to convert 32% of users to subscribers and
increases average order value (AOV) from $12 to $34
Worked entirely remotely as part of a diverse, international team
Presented code enhancements in companywide meetings
Maintained and enhanced legacy plugins, 3rd party plugins, and a custom company theme
Set up and modified Wordpress database tables using MYSQL and PHPMyAdmin
Performed all migration of the website to a new hosting provider, including setting up the site
database, transferring documents, creating a dev, to stage, to live workflow, setting up
different environments in GIT, and installing and modifying needed software
Designed code that was shared between 5 different sites, splitting code using SASS and LESS
preprocessor, conditional statements, and customizable front-end options
Integrated code with Restful APIs
Set up application-level package manager systems Composer, Gulp, and Grunt
Created easy to modify, mobile-friendly pages based on mock-ups
Software Developer at Thomson Reuters (Creve Coeur, Missouri)
07/2016 to 08/2017
Thomson Reuters is a mass media and information firm with offices in over 100 countries.
Improved 9,000 employees´ educational success rate by improving the way courses are
organized, eliminating bugs, and restructuring the learning site
Increased company revenue by conceptualizing and creating a ticket system for bugs and
requests for our content creator teams in North America and Europe
Improved employee engagement by designing and maintaining informational standing kiosks
for the company’s locations in Asia, using both remote software and standing kiosk hardware
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Performed Full-Stack development on a WordPress eLearning site, from an SQL Server database
and 3rd party data storage to the front-end HTML, CSS, and JS, and added new features using
plugins such as ToolSet, API plugins, and SMTP email plugins, as well as a personally created
plugin
Tutored content creators in new functionalities on the site
Evaluated 3rd party software, created reports to help the team with purchasing decisions,
assisted in contract negotiations with vendors, and made the final decision in purchasing
multiple 3rd party software programs
Performed development and testing on computers in different places around the world
Integrated HTML5 eLearning, along with other training assets, into a Content Management
System (CMS) and a 3rd party LMS
Modified MySQL Server tables, migrated database information, and created reports
Used Iframes to present site content in 3rd party sites and received API calls from 3rd party sites
Designed responsive websites using JS, Bootstrap, Wordpress Plugins, and CSS code
Software Developer at REIBlackBook (Creve Coeur, Missouri)
REIBlackBook is a SaaS company that offers real estate investing solutions.
01/2016 to 06/2016
Created white-label sites that generated over $100,000 in the form of yearly B2B contracts
Created an automatic process to import comps from 3rd party websites, thereby improving
retention rates and expanding the company’s target demographic to include small business
owners
Reduced the time required for our customers to create sites by adding drag-and-drop site
building functionality, which enhanced customer satisfaction and reduced weekly customer
calls
Worked using GIT with a Scrum Agile Methodology using JIRA
Developed on an MVC model using a MySQL database, PHP, Phalcon, Joomla, HTML5, CSS3,
JavaScript, JQuery, AJAX, React, and Redux
Used Handlebars to add new features to our ZenDesk online support software
Managed information from an S3 Amazon web service interface
Conducted API calls to 3rd party software companies, handled packages in JSON and XML, and
made AJAX calls to the MySQL database to automatically update information in the local
databases
Developed mobile responsive web applications using Bootstrap, JS, and a specific responsive
CSS code
Assisted clients with bug related tickets, used Jing to record tutorial videos for clients, and
helped clients make changes to their site using a custom-made CMS
Realtor at Berkshire Hathaway HomeServices (St.Peters, Missouri)
02/2014 to 06/2017
Berkshire Hathaway HomeServices is the second largest U.S. real estate broker.
Increased local investors’ ROI by finding profitable investment houses and negotiating contracts
Broadened the company’s market by reaching out to and working with the Hispanic community
in the Greater St. Louis Area
Assisted families with low resources to find affordable housing
Designed advertisements and created informational graphics for social media accounts
Web Developer at Miss Terios Boutique (Panama City, Panama)
Miss Terios is a beauty salon that has served its clients for over 19 years.
08/2012 to 07/2014
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Created the company’s first online presence and helped promote the company’s new café,
which generated an additional $30 thousand in annual revenue
Worked entirely remotely, keeping close communication with business owners to ensure
satisfaction
Used JavaScript to create a one-page website which was cross browser compatible and
responsive
Improved appointment tracking and reduced call volume by creating an online appointment
system and training the team in its use
Improved site ranking online by using Search Engine Optimization techniques and Google
Analytics
Education
Lindenwood University -): Master’s of Business Administration
Lindenwood University -): Bachelor’s Degree in Computer Science
Technology University of Panama -): Studied Computer Engineering before
transferring
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