Edward Averill Snell

Edward “Ned” Averill-Snell--Senior-level writer/editor with project management and supervisory experience. A leader who can spell. February 2023 to present: Senior Editor, Raymond James Financial For a Fortune 500 financial services firm, I write and/or edit a wide variety of deliverables at multiple stages in the document lifecycle. High-visibility pieces, targeted to high-net-worth investors and investor advisors, include print magazines, ads, websites, videos, white papers, company reports (including annual report and corporate responsibility report) and bylined articles. Responsible for editorial process and style guide, and for mentoring proofreading and copywriting staff. October 2015 to January 2022: Editorial Manager (prev. Marketing Communications Editor), White & Case LLP For a global law firm, I wrote and edited an array of marketing communications deliverables, including bylined articles ghost-written for partners, speeches, press releases, website content, long-form and short-form articles, firm intranet content, internal announcement emails, brochures/reports and more. Wrote partner-bylined thought leadership articles for both external publication in the trade press and publication on firm website. April 2011 to March 2020: Director of Communications, The Tampa Repertory Theatre Since co-founding the Tampa-based small professional theatre company, I have written/distributed press releases and other publicity/marketing content, consulted on website strategy, and served as media liaison. March 1991 to present: Freelance Author, Journalist, Editor (see attached projects lists). March 2013-March 2015: Lead Copywriter, Accusoft For a medium-sized (150 employees) software company, I produced high-volume, high-quality website copy, blog posts, press releases, white papers, case studies, social media posts, ads and other marketing copy. Edited and refined most public-facing copy produced by others at the company and mentored a junior copywriter. June 2011-March 2013: Senior Information Designer, Sage Software Inc. Within a collaborative Agile software development culture, I wrote and edited all customer-facing documentation for Sage’s Abra Human Resources Information System (HRMS) applications, including online help, end-user manuals and systems manuals. I also developed and maintained all user-assistance elements – including online help and video tutorials – of Sage Source, a cloud-based employee productivity environment. May 2007-March 2011: Manager, Knowledge Management Writing/Editing, PricewaterhouseCoopers LLP For the PwC Knowledge Services Organization (KSO), I researched, wrote and edited business process content for the PwC Global Best Practices website (www.globalbestpractices.com). Partners and staff use this content within the practice to deliver a distinctive client service experience to PwC clients. Subject-matter specializations include arts and entertainment, supply chain, logistics & transportation, human resources, human resources information systems, healthcare & other benefits, procurement, information technology, mobile apps, and automotive industry topics. May 2004-May 2007: eSupport Specialist and Knowledgebase Administrator, PricewaterhouseCoopers LLP I developed, wrote, and edited how-to and reference documentation covering a wide range of end-user computer applications. Duties also included the design, implementation, and launch of a new knowledgebase for PwC’s mission-critical applications, proofing/editing to match firm editorial standards, and applying metadata for search optimization and taxonomy. September 2002-December 2003: Research Analyst, The Human Resource Institute (now i4cp.com) Researched/wrote/edited reports and articles on human resources trends and issues for major HR think tank based in St. Petersburg, Florida and affiliated with the University of Tampa. Developed and redefined reports for multiple delivery media, including web, print, and e-mail distribution. Books by Ned Snell As Author: • • • • • • • • • • • • • Create Web Pages with Macromedia Contribute in a Snap (Sams/Pearson, April 2004; 200 pages): A visual guide to using Contribute, Macromedia, Inc.'s collaborative website maintenance program. Teach Yourself the Internet in 24 Hours, 3rd Edition (Sams/Pearson, June 1999; 450 pages): A complete, easy-to-follow guide to using (and setting up for) the Internet, for both Windows and Macintosh users. (Also wrote previous edition, published 1997 and sold in both a book-only version and a "Starter Kit" version that includes Internet software on CD-ROM.) Teach Yourself Microsoft Publisher 2000 in 24 Hours (Sams, May 1999; 400 pages): A beginner's tutorial showing how to create both print publications and Web pages with Publisher 2000. (Also previous edition, Teach Yourself Microsoft Publisher 98 in 24 Hours, published 1998.) Easy Microsoft FrontPage 2000 (Que, May 1999; 200 pages): A full-color, step-by-step, "visual" guide to creating and publishing Web pages with Microsoft FrontPage 2000. (New edition, 2003: Easy Microsoft FrontPage 2003) Easy Web Pages (Que, December 1998; 200 pages): A full-color, step-by-step, "visual" guide to creating and publishing Web pages with Microsoft FrontPage Express. Teach Yourself to Create Web Pages in 24 Hours (Sams, November 1998; 400 pages): A beginner's tutorial for creating and publishing Web pages; includes Web authoring software on CD-ROM. Dummies 101: Internet Explorer 4 for Windows 95 (IDG Books, 1997; 240 pages. A beginner's tutorial in Microsoft's Internet Explorer Web browser and related Internet activities, including e-mail, newsgroups and Web authoring. The Comprehensive Guide to Microsoft Office 97 (Ventana, 1997; 800 pages): A complete beginning-tointermediate-level tutorial and reference guide to Office 97, including Word, PowerPoint, Outlook, Excel and Access. Laura Lemay's Web Workshop: Netscape Navigator Gold 3.0 (Sams, 1996; 370 pages). A Web-authoring tutorial, centered on the Navigator Gold Web authoring environment. (Also in a Deluxe Edition featuring Web authoring software on CD-ROM.) Navigating the Internet with Windows 95 (Sams, 1995; 400 pages): A complete tutorial and reference for exploring the Internet from a PC running Windows 95, including coverage of PC configuration, the World Wide Web, newsgroups, Gopher, e-mail, and other topics. The book is aimed at beginning and intermediate users. (Also in a Deluxe Edition featuring chapters covering Web authoring and Microsoft's Internet Explorer 2.0 Web browser.) Navigating the Microsoft Network (Sams, 1995; 400 pages): A beginner's tutorial to the Microsoft Network (MSN) online service. Coverage includes not only MSN-specific content, but also the Internet content accessible through MSN's Internet support. Curious About the Internet? (Sams, 1995; 250 pages): An unprecedented, no-tech introduction to the Internet and what it means. The book is designed not to teach Internet navigation skills, but rather to demystify the 'Net for those who want a very simple, friendly, humorous introduction. Souping Up Windows (Sams, 1993; 600 pages): A how-to title (for beginning/intermediate users) describing ways a PC equipped with Windows 3.1 can be "souped up," through hardware and software modifications, to perform more quickly and reliably. As Co-Author: • • • • Microsoft Office 98 for Macintosh: The Comprehensive Guide (Coriolis) FrontPage Unleashed (Sams) Windows 95 Unleashed (Sams) Navigating the Internet With Your Macintosh (Sams) Other Freelance Projects by Ned Snell Product Documentation Developed, designed and wrote installation manuals for ITEC Productions, Inc., an Orlando, FL based designer of theme park attractions, multimedia displays and other entertainment products. Medical Documentation Wrote and developed various documentation projects for Boehringer Mannheim Corp. (BMC), an Indianapolis-based international medical equipment manufacturer. For both in-home and hospital/clinical environments, BMC markets devices that collect blood glucose test results, and other products that analyze and report those results. I developed and wrote manuals to teach diabetics how to use these products to manage their own care, and other manuals to teach nurses, technicians and other health care professionals how to use BMC's hospital products to collect and manage patient blood glucose data and to produce test reports required by Federal regulations. Editorial Served as an out-of-house editor for magazine/book projects; representative projects: • Reviews Editor, Inside Technology Training: Developed format for and wrote reviews of computer-based training (CBT) and other courseware products. • Editor, Art & Design News: Edited bi-monthly tabloid covering both traditional and computerbased tools and techniques for professionals in the fine arts and commercial graphic arts. Conceived, assigned and edited feature stories and reviews, and wrote editorial column, ancillary material (product announcements, news, etc.) and feature stories. • Contributing Editor, Datamation: In addition to producing a contracted 10 stories per year, also worked with in-house editor to conceive and develop editorial calendar and editorial approach. • Development Editor, Entertainment on the Net (published by Que, a Macmillan imprint): Reviewed all author copy and guided author's revisions by inserting comments in document files. My comments alerted the author to deviations from editorial standards, areas for expansion or cutting, inappropriate content and other strengths and weaknesses. • Copy Editor: Freelance copyedited numerous books for Macmillan Computer Publishing (now Pearson), including Using dBase IV, NET and COM: The Complete Interoperability Guide, ASP.NET for Developers, .NET eBusiness Architecture, and others. Edited for standards and format, grammar, spelling, punctuation, clarity and technical accuracy. Journalism Published dozens of how-to, news, case study, opinion, analysis and other types of stories in Inc., Inside Technology Training, Datamation, Software Magazine, UNIX World, Systems 3x-AS/400, Indianapolis Business Journal and others. Fiction Wrote the mystery novel Small Professional Murder. Available on Amazon.com