Edlyn L. Collanto

EDLYN L. COLLANTO PH9 BLK24 LOT26 Carmona Estates, Brgy. Lantic Carmona Cavite, Philippines- Email-Skype:- OBJECTIVE Take full responsibility and be in charge of delivering quality and successful results in a timely manner. To be able to provide the best service possible to clients in any way I can. STRENGTHS - Able to work with minimal supervision - Always motivated - With deep background and experiences interfacing with clients on a daily basis. - Has extensive leadership skills in handling and managing tasks ACHIEVEMENTS Passed the 2007 Nursing Licensure Board Exam Advanced Google Analytics Certified Basic HTML Certified Semrush SEO Toolkit Certified Hubspot Marketing SEO Certified Google Ads Search Beginner Certified WORK EXPERIENCE ❖ Search Engine Optimization ➢ Fast Capital 360 (October 2020-January 2022) 95 James Way #113, Southampton, PA 18966, United States Current Role: Search Engine Optimization Specialist Project: On-page SEO (October 2020– Present) Role: SEO On-page Associate ❖ Took part in keywording research for different financial topic contents. ❖ Make sure that the keywords are in the topic scope. ❖ Communicate with the editors and to the head SEO for quality checking. ❖ Meet every week for new topics to discuss and align the right keywords to use. ❖ Used Frase application for doing strict recommendations on contents that needs to be written. ❖ Created keyword recommendations for content refreshes using DIvvy. ❖ Perform Keyword Gap analysis for new topics to be used. ❖ Report for any changes needed for topics that have low volume searches. ❖ Report and escalate issues daily to my SEO manager. ❖ Verify tasks every after each work is done. ❖ Report daily to the CMO for EOD tasks done. Project: Off-page SEO (June 2021– Present) Role: SEO Off-page Associate ❖ Took part in Content Outreach Guest Posting Campaign and Content Promotion Campaign ❖ Researched financial-related articles for contact pulling. ❖ Make sure that the contacts are valid by manually sending emails to every contact pulled. ❖ Performed outreach using templated email by sending it in bulk using Yet Another Mail Merge extension in Google sheets. ❖ Took note of the replies from the different companies and promote our written content. ❖Provide an appropriate reply for the company orders regarding the content’s guidelines and others. ❖Report and escalate issues daily to my SEO manager. ❖ Verify tasks every after each work is done. ❖ Report daily to the CMO for EOD tasks done ❖ Search Engine Optimization ➢ Veeva Systems (February 2021-July 2021) Pleasanton, California, United States Current Role: Search Engine Optimization Associate Project: On-page SEO (February 2021– Present) Role: SEO On-page Associate ❖ Took part in keywording research for different medical topic associations needed. ❖ Make sure that the keywords are in the topic scope. ❖ Communicate with the team leader for quality checking. ❖ Meet every week for new topics to discuss and align the right keywords to use. ❖ Used their CRM for data input of researched medical associations and compiled them.. ❖ Report and escalate issues daily to my SEO manager. ❖ Verify tasks every after each work is done. ❖ Search Engine Optimization ➢ Fit Small Business (September 2018 – August- Lexington Avenue, 18th Floor, New York, NY 10017 Current Role: Search Engine Optimization Researcher Project: On-page SEO (August 2019– Present) Role: SEO On-page Review Associate ❖ Published different review articles under SEO guidelines. ❖. Making sure that the published articles are relevant and high-quality content. ❖. Auditing each Reviews article as it passes into our stage. ❖. Communicate with the editors, writers, and the WordPress team to adjust to the contents received. ❖Used WordPress for editing HTML codes and for auditing. ❖ Train colleagues for various changes made by the other teams to ensure that everyone is on the same track. ❖Assisted my manager in decision making for disseminating the tasks to us for proper handling of the project. ❖ Report and escalate issues daily to my manager. ❖ Verify tasks every after each work is done. Project: Off-page SEO (August 2019– Present) Role: SEO On-page Review Associate ❖Provided different competitor research to see what the other companies are doing to improve the company's website. ❖ Created email lists for link building campaigns. ❖Contributed ideas and suggestions on how we can optimize the contents in our website. ❖ Train colleagues for various changes made by the other teams to ensure that everyone is on the same track. ❖ Assisted my manager in decision making for disseminating the tasks to us for proper handling of the project. ❖ Report and escalate issues daily to my manager. ❖Verify tasks every after each work is done. Project: Data entry (August 2019– Present) Role: Data Entry Specialist ❖Research and collect data to assist with website development and analysis. ❖ Entering data from various sources into the company computer system for processing and management ❖. Monitoring data for different content for the company's SEO strategy. ❖Created email lists for link building campaigns. ❖. Communicate and collaborated with different companies and clients to ensure that the information is right and necessary. ❖. Provided data using Google Analytics and Hotjar to see the movements of the contents. ❖ Perform extracting, importing, and exporting data in various applications. ❖ Assisted my manager in decision making for disseminating the tasks to us for proper handling of the project. ❖ Report and escalate issues daily to my manager. ❖. Verify tasks every after each work is done. Project: SEO Talk (January 2019– Present) Role: Event Organizer ❖ Lead and participated in an SEO talk event for SEO PH based colleagues ❖. Presented different SEO related topics. ❖. Contribute ideas on how the topics should be presented. ❖. Researched and identify topics to be discussed. ❖ Collaborated with the other team daily for the next event. Project: Keyword Research (September 2018– December 2018) Role: SEO On-page Review Associate ❖ Took part in keywording research for different software reviews contents. ❖. Coached and Trained my colleagues to do keyword research for different software reviews. ❖. Created an email list for checking. ❖. Assisted my manager in decision making for disseminating the tasks to us for proper handling of the project. ❖. Report and escalate issues daily to my manager. ❖. Verify tasks every after each work is done. Project: Mention Tracking (January 2019– March 2019) Role: SEO On-page Review Associate ❖ Provided research to see where a keyword should be placed in the different parts of the content. ❖. Created a list of different content to be checked by the project manager. ❖. Communicate with the US manager and provide the necessary research daily. 4. Assisted my manager in decision making for disseminating the tasks to us for proper handling of the project. ❖. Report and escalate issues daily to my manager. ❖. Verify tasks every after each work is done. Project: Lead Generation (March 2019– July 2019) Role: Lead Generation Associate ❖Audited the company's website. ❖ Performed keyword research. ❖. Update contents by communicating with the editors and writers. ❖ Communicate with the US manager and provide the necessary research daily. 5. Assisted my manager in decision making for disseminating the tasks to us for proper handling of the project. ❖ Report and escalate issues daily to my manager. ❖ Verify tasks every after each work is done. Project: Manual Action (August 2019– January 2020) Role: SEO On-page Review Associate ❖Checked and audit every article in each website that are linking to the company which causes the penalty. ❖ Collaborated with the other team daily. ❖ Communicate with the managers (US and Philippines) to check the websites. 4. Assisted my manager in decision making for disseminating the tasks to us for proper handling of the project. ❖. Report and escalate issues daily to my manager. ❖Verify tasks every after each work is done. ❖ Marketing Director ➢ Provide Innovative Solutions Marketing Inc. (August 2017 – Present) Suite 903, 1610 Triumph Building, Quezon Avenue, Quezon City Current Role: Senior Manager for Business Solutions ❖Handles a marketing team. ❖ Ensures delivery of their projected marketing sales for the month. ❖. Motivate the team for proper handling of clients and personal issues. ❖ Upwork Virtual Assistant ➢ Upwork (February 2016 – Present) ❖Handled projects such as Data Entry, Email hunting, Web research, Transcribing, and basic Amazon Dropshipping. ❖. Achieved positive feedback from the client, specifically in researching email addresses for a given professional. "Edlyn was interested in improving her workflow and generally communicative, also interested in improving the quality of work. I enjoyed working with her." ❖ Managed to have a part-time job as a Product Description Writer to provide the necessary descriptions in a certain product to increase sales on the client store. ❖ Transcribed primarily voice interviews. ❖. Itemized products, scanned and checked the availability of the products supplied in our client store as my Amazon Dropshipping experience. ❖ Nursing Aid/Caregiver ➢ Nursing Assistant (April 2008- July 2008) Sta. Mesa, Manila ❖ Gave holistic care to a stroke patient. ❖. Noting all the necessary body changes and progress from the illness. ❖. Been able to provide the necessary actions for the patient’s well–being. INTEREST AND SKILLS Music and fashion lover Likes to read news and current events Always in the know in new trends about Information Technology, gadgets, etc. A business enthusiast Adept in using MS Windows/ MS Office Suite, Google Docs, Social Media platforms, SEO apps (Hunter.io, Google Analytics, Hotjar, Moz, Frase, Divvy etc.) Trello and Insightly for project management, Slack, Skype for communication PERSONAL DATA Full Name: Edlyn Lingcallo Collanto Nick Name: Eds Birthdate: September 21, 1985 Birthplace: Oriental Mindoro Age: 34 yrs. old Status Married Citizenship Filipino Religion Catholic Spouse Name Crisanto Esteban Collanto Child’s Name: Ananias Siloam L. Collanto Asher Theodore L. Collanto Adriel Nicolai L. Collanto EDUCATIONAL BACKGROUND Pamantasan ng Lungsod ng Maynila (SY2002 – SY2007) Intramuros, Manila Bachelor of Science in Nursing Manuel A. Roxas Highschool (SY1998 – SY2002) Paco, Manila DR. Celedonio A. Salvador Elementary School (SY1992– SY1998) Paco, Manila CHARACTER REFERENCE Jonalyn Natividad Client Success, SEO PR, Content and Email Outreach Manager--Carmina Angelica Valeroso Researcher--Camille Felise Fortuno SEO Assistant --