Edith Muthoni

EDITH NJIRAINI -- Virtual Assistant & Social Media Manager https://edithnjiraini.my.canva.site/ dagoqnzoxd8 Resourceful and detail-oriented Virtual Assistant and Social Media Manager with a year of experience supporting entrepreneurs, small businesses, and professionals in enhancing their operations and digital presence. Proficient in administrative tasks including calendar/email management, data entry, online research, and project coordination. Skilled in creating engaging social media content, basic graphic design, and community engagement strategies that drive organic growth. Adept at using tools like Canva, Trello, Google Workspace, and social media platforms to deliver efficient and creative solutions. Passionate about helping brands grow by combining organization, creativity, and strategic planning. WORK EXPERIENCE Social media management/ Virtual Assistant Nellan computers ltd :08/ 2024 - 04/2025 Managed company social media accounts (Facebook, Instagram, ), increasing engagement and followers. Created and scheduled engaging content using Canva and Meta Business Suite. Responded promptly to customer inquiries and messages across platforms. Monitored analytics to track growth and improve campaign performance. Collaborated with the sales team to promote products and services online. Managed the company email inbox by organizing messages, responding to inquiries, and forwarding important communications to relevant team members. Performed sales-related data entry, including updating customer databases, tracking leads, and recording sales activities for reporting purposes. Administrative Support NextGen Retail & CX Academy 09/ 2024- 12/ 2024 (3 months contract) Managed CEO’s calendar to ensure smooth scheduling and time optimization. Coordinated meetings and agendas to improve team and client communication. Organized digital files for faster access and improved workflow. Handled professional emails, boosting response efficiency and client satisfaction. Developed weekly workflow plans that supported executive focus and productivity. Maintained clients records in excel for accurate tracking and reporting. Assisted in project scheduling to help meet course development deadlines. Arranged travel options to streamline logistics and reduce planning time. Instagram manager Glow Essence 05/ 2024- 07/2024 Designed weekly content and posts with Canva Scheduled posts for launches and campaigns. Engaged followers through comments and DMs. RELEVANT SKILLS Excellent verbal and written communication. Social media content creation and scheduling. Canva design and visual branding. Calendar and email management Accurate data entry and spreadsheet management Community engagement and online customer support Digital file organization and documentation Meeting coordination and task followup. Travel management. Time management and multitasking in remote work environments. EDUCATIONAL HISTORY Diploma in Project Management and planning Moi University Nairobi Campus 08/2018 -12/2020 Secondary Education Kiaragana Girls High School 01/2014 - 11/2017 CERTIFICATIONS Virtual Assistant Certification Passed 2024 Social media management passed 2025 Digital Marketing Passed 2025