Dragana

Dragana (Mahdi) Todorović Dostojevskog 5 Belgrade, Serbia Phone: -- General information • • • • • • • Ten years of work experience in the field of Marketing and General management (20 -30 people in team) with various advertising ATL, BTL and digital activities Experienced in creation of bussines plans and strategy, planning of marketing campaigns, getting collaterals developed and promoting the products and services through online and print media Experienced in relationship with online, print and TV Experienced in cooperation with Ad Agencies Good analytical and communication skills Experienced in handling exhibitions and organizing events Experienced in digital media advertising Certification • Google Analytics Platform Principles • Certified lecturer: Digital strategy & planning, Digital Marketing Institute, Ireland Skills l l l l l Bussines and marketing strategies and campaigns Corporate communications Creative team leadership Social media advocating Web & Print content development l l l l l Focus group & Market research App development Google analytics Public & Media relations New product launch Professional Experience SOCIALISMO Co-founder / Head of digital / Digital Marketing Specialist - Social media strategy and planning - Social media management - Social media PR - Social media creativity and production - Social media advertising - Digital marketing (SEO, SEM, Display, PPC, Mobile, E-mail marketing...) DIGITAL COMMUNICATION INSTITUTE - http://www.digitalcommunicationsinstitute.com/ Lecturer, 2/2014 to present Professional Diploma in Digital Marketing is accredited programme of Digital Marketing Institute and is recognised from European Qualifications Framework (EQF). I teach following modules: Strategy & Planning, Analytics, Social Media Marketing (Part 1 and2) SMART MEDIA – ADVERTISING AGENCY Digital marketing specialist, 7/2015 to present - Digital strategy and planning - Social media advertising - Content marketing - SEO - Mobile advertising - Mobile app management and development - Web site management and development SMEDIA TEAM - http://www.smedia.rs/ General manager, 11/2008 – 7/2015 Media Web site (news, sport, entertainment, lifestyle, blog, money and career). One of the top web sites in Serbia. - Google analitycs of www.smedia.rs best result:- visits,- unique visitors,- pageviewes - Smedia Facebook fan page with 370.000 fans https://www.facebook.com/smedia.rs - Smedia Twitter page 13.000 followers https://twitter.com/smediaportal - Employees: 26 - Projects: Web site www.smedia.rs (content and strategy), Android app Smedia and Radio S (content and functionality), Viral games for web with social media viral: Wall of love, Apocaliptic wall, Photo competition etc… RADIOS - www.radios.rs , top radio station in Serbia Marketing manager (11 months) 2008 Developed marketing programs for a variety of business-to-custemer clients. ATL, BTL, Events, PR, Direct marketing, Digital GONET – Internet provider Marketing director 2007 to 2008 Marketing manager 2006 to 2007 Developed marketing programs for a variety of business-to-custemer clients. ATL, BTL, Events, PR, Direct marketing, Digital BUZZ ADVERTISING – Full-service advertising, marketing and PR agency Brand executive manager 2005 to 2006 Developed marketing programs for a variety of business clients. ATL, BTL, Events, PR, Direct marketing, Digital Technology Software: MS Office (Word, Excel, PowerPoint) Web/Multimedia: Google analitycs, Search optimisation, Content management systems Education EDUCONS-Faculty for business in services BSc in Economics Bussines academy One year course of marketing and marketing management. Programe of “ Cambridge international school”. Faculty of arts - Philosophy 3 years Languages known : English(good), French(initial), Serbian Personal Details Date of birth : 10th May, 1977 Marriage status: Married