Dorcas Fashina
OPERATIONS & CRM VIRTUAL ASSISTANT
Remote
Nigeria
Available Immediately
PROFILE
Professional Summary
Detail-oriented Operations and CRM Virtual Assistant with 3+ years of hands-on experience helping
SaaS startups, e-commerce brands, real estate agencies, and coaching businesses streamline their
operations. Proficient in HubSpot, Salesforce, and Zoho CRM setup and management, workflow
automation via Zapier and Make, and building admin systems that reduce manual work and improve
team output. Known for being reliable, proactive, and easy to work with across time zones.
EXPERIENCE
Work Experience
2022 — Present
Operations & CRM Virtual Assistant
Freelance — Independent Contractor | Remote
■ Set up and fully configured HubSpot, Salesforce, and Zoho CRM for clients in SaaS, e-commerce, and
real estate, including pipelines, deal stages, custom properties, and email integration.
■ Automated lead follow-up sequences, client onboarding flows, and internal notifications using Zapier and
Make, reducing manual admin effort significantly.
■ Built Notion-based operations workspaces with client onboarding trackers, SOP libraries, task
management dashboards, and calendar workflows.
■ Provided ongoing CRM data cleanup, contact management, pipeline reporting, and general admin
support for retainer clients.
■ Managed executive email inboxes, calendars, and scheduling for founders and small business owners
across different time zones.
■ Collaborated directly with clients to identify process gaps and deliver tailored systems solutions.
SKILLS
Core Skills & Tools
CRM Management
HubSpot, Salesforce, Zoho CRM
Workflow Automation
Zapier, Make (Integromat)
Operations Systems
Notion, SOP Design, Onboarding
Admin Support
Calendar, Email, Data Entry
Project Tools
Trello, Asana, ClickUp
Communication
Slack, Zoom, Google Meet
EDUCATION
Education
BSc Business Administration
National Open University of Nigeria
NCE — Theatre Arts / Yoruba Language
Adeniran Ogunsanya College of Education, Lagos
CERTIFICATIONS
LANGUAGES
■ HubSpot CRM Certification (HubSpot Academy)
■ English — Fluent
■ Salesforce Admin — Trailhead Badges
■ Yoruba — Native Speaker
■ Zoho CRM Certified User
Dorcas Fashina
Operations & CRM Virtual Assistant | Remote