WORK EXPERIENCE:
CREATIVE INTERN
Babu Ads
Jan - March 2014
Divya
Shakthi
COPYWRITER
EXECUTIVE SUMMARY:
I'm a Freelance Direct Response
copywriter. Having worked on a
multitude of projects for B2C, marketing
fluency comes naturally.
I help businesses reach their target
audience with engaging and clear
information. I believe words evoke
emotions and it should be used wisely.
Challenges enthrall me and I'm always on
the lookout for exciting opportunities.
AREAS OF EXPERTISE:
Copywriting
Corporate blogging
Content Development
Creative Writing
Web content writing
Technical writing
SEO Copywriting
Minimised project completion period by effectively utilising
resources.
Worked closely with the accounts team to reduce costs.
TECHNICAL WRITER
Tranxit Technology Solutions
March - July 2018
Collaborated with Business analysts and other writers to make the
project flow easier.
Handled client communication and completed projects in lesser
than a day or two.
Assisted with content marketing
MARKETING COPYWRITER
Transconvey Global
September 2018 - Feb 2020
Solely handled writing for websites and other marketing
materials.
FREELANCE COPYWRITER
Feb 2020 - Current
Achieved email open rates by 25%
Increased conversions by 10%
Engaged customers on social media and raised metrics
Handled website copy and blog articles for various small
businesses and sole proprietors.
ACADEMIC BACKGROUND:
MASTER OF FINE ARTS - MFA ADVERTISING
Academy of Art University, San Francisco, USA |-
B.SC VISUAL COMMUNICATION
Ethiraj College |-
GET IN TOUCH:
E:-www.divyashakthi.com
PROFESSIONAL DEVELOPMENT
Digital Marketing
- Accenture
Social Media Campaigning
- University of Leeds
Human Centered development
- University of Leeds
Digital Skills. - USER EXPERIENCE - Accenture
Solving problems with Technology
