Dina Naoui

Dina NAOUI Education Master’s in Strategic and Digital Marketing Digital Marketing Specialist Rabat Business School, International University of Rabat 2021 - 2023 Graduation Project on the Impact of UGC on Brands Reputation Bachelor’s in Business Management EMCGI Tanger 2018 - 2021 Graduation Project on Quality Control Systems in the Automobile Sector Experience Marketing Advisor Hyginord Contact Sept 2023 - Present Led digital transformation, transitioning from B2B to B2C by optimizing online platforms. Managed strategic marketing initiatives, content creation, and SEO optimization to increase digital presence. - Influencer Marketing Coordinator Match Up Influencer (Freelance) -https://www.linkedin.com/in/dina-naoui/ June 2024 – Sept 2024 Led strategic influencer marketing campaigns across gaming, tech, and lifestyle industries, increasing brand visibility and ROI. Developed and executed data-driven marketing strategies, managing influencer partnerships and campaign performance. Community Manager CreoMarketing (Freelance) Skills Google Analytics: Analyzing website traffic for data-driven Social Media: creation, scheduling, and audience engagement. SEO & WordPress: Optimizing content for search engines and managing WordPress sites. Creating visuals using Canva. CRM (HubSpot): client relationships Jan 2023 – June 2023 Managed product catalog content and improved website SEO through editorial optimization. Ensured accuracy and consistency in product uploads on WordPress. Additional Information Languages: Arabic (Native), English (Fluent), French (Fluent), Spanish (Beginner). Design: Managing Search Engine Optimization Intern Maroc SEO insights. Content Feb 2024 - April 2024 Designed and implemented digital strategies for online community engagement. Led content creation efforts across multiple platforms, optimizing for growth and engagement. and Certifications: Google Analytics Individual Qualification (Google), Youth Empowerment Program (NextLevel), Digital Transformation & Introduction to IoT (Cisco Networking Academy). marketing campaigns. Leadership & Projects: Vice President of the International Students Bureau at Rabat Business School -); Operating Officer and Project Manager at Helping Hands Tangier Charity Organization.