Dilip

Dilip Kumar Mobile: -E-Mail-Objective: Online Marketing executive with experience in Search Engine Optimization (SEO), Social Media Optimization (SMO), Social Media Marketing (SMM) and Web Analytics looking for challenging and growth oriented position and wanted to be part of successful organization. Undertaken marketing campaigns and ensured high success rates for clients. Profile: Having 3 Years of experience in areas of Search Engine Optimization (SEO), Social Media Optimization (SMO), Social Media Marketing (SMM) and Web Analytics. Gained insightful knowledge by carrying out projects on various client websites, improving their organic rankings. Handling websites of different kinds simultaneously and ranked high for most of targeted keywords in top 10 in major search engines (Google, Yahoo and MSN) Good communication, interpersonal, problem solving skills and spearheading a team of Executive to excel in performance and client deliverables for carrying out various SEO projects. Analysing requirement and providing web promotion solutions, which involves Search Engines Marketing plans Operational strategies like Keyword research, Competition analysis, Site analysis, Search Engine Optimization (SEO) Plan, etc Experienced in various projects involving Industry Research, Market Research, Online Advertising, Lead Generation, and Promotions, E commerce, Dynamic Sites, Online Branding, and Google Analytics. Professional Position: Currently Working as a Digital Marketing Lead at Saket Engineers Pvt. Ltd. Hyderabad Worked as a Digital Marketing Analyst at Algooos Interactive,Hyderabad. Job Profile: Generate strategies for 'search engine optimization', 'search engine marketing' and 'social media marketing' to get maximum exposure to the sites. Prepare Weekly and Monthly performance reports. Focus on the qualified traffic and sales with respect to the targets. Suggest the plans to the manager based on the Analytical Tools performance data. Implement the Search Engines Marketing plans Operational strategies like Keyword research, Competition analysis, Site analysis and Search Engine Optimization (SEO) Plans. PPC Skills: Account setup: setup up the PPC campaign to easily track the results. Keyword Research: Using the product names as the keywords and also using keyword research tools to generate more theme related keywords Keyword analysis: Conducting keyword analyses at regular basis for identifying the cost taking keywords to prevent unnecessary spend. Ad copy analysis: Identifying working keyword phrases that are used in the ad copies by implementing those can improve account performance further Strategic Bid Management Prepare Weekly and Monthly performance reports Creating Adwords Account Web site Analysis & traffic Analysis Keyword research Preparing Campaigns Preparing Ad Groups Preparing Ad Copy’s for selected Ad Groups with Related Keywords Analysis of conversion Rate Analysis of Bidding Levels Prepare Weekly and Monthly performance reports Focus on the qualified traffic and sales with respect to the targets PPC Projects Handled: www.saketgroup.com www.popcornfurniture.com www.drgowdsdental.com www.koyadiabetescare.com/ wwwdesign.woxsen.edu.in/ www.woxsen.edu.in Social Media Marketing: Setup up the PPC campaigns Preparing strategy for daily posts on Facebook, Twitter and LinkedIn. Built programs and promotions to generate Traffic Developed Member engagement Built Facebook, Google Plus and Twitter apps and Designed Landing pages Projects Handled: www.saketgroup.com www.woxsen.edu.in www.ethames.ac.in wwwdesign.woxsen.edu.in www.algooos.com SEO Skills: Site Analysis/Audit: Complete technical report of the website. The report includes on-page and off-page factors of the website, Site Optimization Audits. Keyword research: Expert in using Google ad words keyword tool, Keyword discovery, word tracker tool and more. On-page optimization: Creating Titles, Keywords, Descriptions, Header tags and Alt tags as per major search engine guide lines, HTML validation as per w3.org standards. Content Analysis: Reviewing the content, special focus on checking for keyword density, keyword prominence and proximity. Internal Linking: Expert in linking within the website effectively as per search engine guide. Web site traffic Analysis: Good experience using Google analytics. Blog: Familiar with blogger.com and word press. Blog integration and customization Article and Press releases: Submitting the articles and Press releases to respective directories. SMO: Participating and submitting links in Forums, Social Communities, Bookmaking’s and Blogs (Blog Commenting). Directory / Search engine submissions: Suggestions for implementing the same. Projects Handled: www.saketgroup.com www.popcornfurniture.com www.drgowdsdental.com www.algooos.com www.woxsen.edu.in wwwdesign.woxsen.edu.in www.koyadiabetescare.com www.hitex.co.in www.zewera.com www.websqft.com www.i95dev.com www.arcjournals.org www.fordbahrain.com www.stratadigm.in www.osamaanwarlawfirm.com Web Analytics Skills: Website Analysis: Analyse the website for traffic and keywords data includes, bounce rate, top landing pages, exit pages, etc. Traffic Analysis: Analyse the keywords that are targeted for SEO and compare with the previous moth data to check how it progress. Dashboard Creation Technical Skills: PPC Tool : Adwords Editor Tool Keyword Research : Google analytics, Google Adwords keyword tool Web analytics : Web CEO. SEO Software's : Web CEO, Link Assistance, WOORANK Operating Systems : Window 98, 2000, XP, Window7 and Vista. Packages: MS-Office and Open Office. Declaration: I hereby declare that all the statements made herein are true to the best of my knowledge and belief. Place : Date : (Dilip Kumar)