Diana Abdullah
Seo Content Writer
-https://www.linkedin.com/in/diana-abd/
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SEO Content Writer with over a decade of expertise in crafting SEO-optimised content that consistently
boosts brand visibility and engagement across multiple platforms, with experience in diverse markets
including the US, UK, Australia, Germany, Japan, and Singapore. A meticulous, self-motivated
professional with a strong command of English grammar who thrives in fast-paced environments and
is committed to delivering high-quality results with exceptional attention to detail.Passionate about
developing innovative content strategies and collaborating with teams to deliver high-impact
narratives that resonate with audiences and drive measurable marketing results.
Work Experience
NEWS EDITOR & CONTENT WRITER
Sep 2020 - Present
Travel Pursuit | London
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Orchestrate daily content production, ensuring the timely publication of 4-5 articles that
drove significant increases in website traffic and boosted reader engagement.
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Apply advanced SEO techniques to optimize article visibility, contributing to a marked rise in
organic search traffic.
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Curate diverse travel content across multiple platforms, leveraging targeted storytelling to
effectively engage audiences and enhance brand awareness.
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Collaborate with cross-functional teams to ensure consistent messaging, aligning content
with the shared vision and ensuring resonance with the audience.
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Produce 4-5 daily articles, driving website traffic and enhancing reader interaction through
compelling content.
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Coordinate with designers and marketing teams to develop cohesive content strategies,
ensuring brand consistency while expanding audience reach.
BRAND-PREFERRED CONTENT WRITER
Nov 2024 - Present
Adiwana Bisma | Ubud
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Create SEO-optimized blog content that resonated with target audiences, driving increased
website traffic and fostering stronger brand engagement.
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Develop product listings that clearly highlighted key features, resulting in higher conversion
rates and more customer inquiries.
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Collaborate with the marketing team to align content strategies, ensuring a unified brand
message and driving cohesive promotional campaigns.
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Conduct comprehensive content audits to maintain accuracy and relevance, upholding high
standards of quality and consistency across platforms.
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Passionate about storytelling, producing engaging content that captivates audiences and
supports broader marketing goals.
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Apply SEO best practices to optimize blog posts, improving search rankings and attracting
high-quality, targeted traffic.
SEO-OPTIMISED BLOG WRITER
May 2018 - Nov 2024
Island Media Management
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Research and write SEO-optimized blog posts for diverse industries, including travel, food &
beverages, diving & sailing, real estate, wildlife & marine life, sustainability, conservation, and
responsible travel.
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Produce engaging, well-researched content that is optimized for search engines and
designed to leave a lasting impact on readers.
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Adapt writing style and format to suit various industries and audience needs, ensuring
relevance and engagement.
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Created SEO-optimized content that significantly boosted organic traffic, leading to
increased client engagement and improved brand visibility.
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Conducted comprehensive keyword research to improve content discoverability, driving
higher search rankings and expanding audience reach.
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Developed and maintained a content calendar, streamlining workflows, reducing turnaround
times, and enhancing client satisfaction.
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Collaborated with marketing teams to align content strategies, ensuring cohesive campaigns
that enhanced effectiveness and brand consistency.
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Utilized strong communication skills to understand client objectives, delivering content that
resonates with target audiences and strengthens brand loyalty.
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Implemented a responsive feedback loop with clients to refine content, ensuring agility and
alignment with evolving brand goals.
CONTENT WRITER
Aug 2015 - Dec 2020
Real Estate Bali & Villa Kalimaya Seminyak
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Authored blog posts on Bali real estate, driving increased client engagement and elevating
market visibility.
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Crafted platform-specific social media captions, enhancing brand alignment and fostering
stronger audience interaction.
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Updated and optimized website content for SEO, improving the visibility and reach of
property listings.
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Developed compelling blog content that boosted online visibility, attracting a substantial
influx of potential clients to the real estate portfolio.
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Conducted in-depth keyword research to refine SEO strategies, ensuring agility and
alignment with evolving brand goals.
Core Skills
Friendly, Writing, Attention to Detail, Grammar, Newsletter, Performance Metrics, Content Creation,
Research Skills, Landing Pages, Journalism, Wordpress, Websites, Analytics, Meta, CMS, Hubspot,
Mailchimp, Elementor
Industries
Tourism & Hospitality, Diving, Conservation & Ecotourism, Wildlife & Marine Conservation, · Ocean
Cruises & River Cruises, Healthy Eating & Nutrition, Baking & Gourmet Cuisine. People, Villas & Real
Estate
