DEBORAH EBINIYI
Executive Assistance | MarCom Specialist| Accounting | CRM | Admin | Nonprofit Support
Address: Abuja, Nigeria |
Professional Summary
Results-driven Executive Virtual Assistant and Marketing Communications Specialist with extensive
experience in executive support, project management, digital marketing, content strategy, bookkeeping,
CRM administration, and social media management. Proven ability to streamline operations, manage
multi-channel communication, create high-performing content, and deliver data-driven insights. Skilled in
supporting CEOs, marketing directors, and cross-functional teams while improving workflow efficiency,
strengthening brand visibility, and enhancing customer engagement. Adept at remote work, deadline
management, and delivering high-quality work with minimal supervision.
Skills
Executive Support • Calendar Management • Email Management • Digital Marketing • Social Media
Strategy • Marketing Communications • Content Creation • Project Management • Client Management •
Campaign Ideation • Creative Strategy • CRM Management (HubSpot, Zoho, Salesforce, ClickUp) •
Copywriting • QA Editing • Data Analytics • Performance Reporting • Lead Generation • Administrative
Support • Workflow Optimization • Bookkeeping • Financial Reporting • QuickBooks • Customer
Communication • Stakeholder Management • Research & Documentation • Nonprofit Operations • Event
Coordination • Content Scheduling • Brand Management
Professional Experience
MarCom Specialist (Contract – Upwork)
Allied Insight (US, Remote) | 2025
● Served as the main client point of contact, managing expectations and communication, resulting in
100% satisfaction throughout the project.
● Led full-cycle project management for marketing campaigns, ensuring timely delivery and
alignment with campaign objectives.
● Developed creative campaign concepts and marketing strategies, contributing to improved brand
visibility and competitive differentiation.
● Conducted copywriting guidance and quality assurance for marketing assets, improving message
clarity, tone consistency, and audience relevance.
● Analyzed social media analytics and campaign metrics to identify trends, optimize content strategy,
and improve engagement.
● Delivered weekly performance reports with actionable insights that enhanced content performance
across digital platforms.
● Collaborated with the MarCom Director and design team to transform marketing strategies into
compelling visual and written assets.
Executive Assistant
The Silent Bleed – Superficial Siderosis
Remote, UK
2024 - Till date
● Provided high-level executive administrative support, including inbox management, calendar
scheduling, task prioritization, and stakeholder communication.
● Enhanced organizational efficiency by 35% through restructuring documentation, optimizing
internal workflows, and improving communication systems.
● Drafted, edited, and managed website content, ensuring accuracy and alignment with
organizational messaging.
● Produced newsletters, articles, community stories, and interview-based content that increased
audience engagement.
● Coordinated project timelines, donor relations, and executive communication to support ongoing
operations and strategic initiatives.
● Conducted research and updated website content, ensuring timely dissemination of key
information.
Fundraising & Community Operations Support (Concurrent Role)
The Silent Bleed – Superficial Siderosis
Remote, UK
Jan 2024- Till date
● Planned, organized, and executed fundraising events, including logistics, volunteer coordination,
scheduling, and communication.
● Managed multiple fundraising initiatives, increasing donor engagement and community
participation.
● Developed event documentation, communication materials, and updates that strengthened
community trust and increased visibility.
● Collaborated with stakeholders to support community-based fundraising, digital campaigns, and
awareness efforts.
Coordinated fundraising initiatives with members, including:
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Community-hosted events
Office dress-down day campaigns
Knitted item sales for donations
Online donation programs (e.g., EasyFunding ongoing fundraiser)
Collaborated with members like Sharon Lee to deliver local fundraising activities.
Supported the charity’s awareness efforts by ensuring events were properly documented and
communicated.
● Strengthened donor engagement and increased fundraising participation through consistent
communication and event visibility.
Social Media Manager (Concurrent Role)
The Silent Bleed – Superficial Siderosis
Remote, UK
2024 – Till date
● Created and scheduled multimedia content across social platforms, increasing engagement by 28%.
● Developed social media strategies aligned with brand goals, improving consistency and audience
interaction.
● Designed basic graphics, managed community conversations, and optimized posting schedules for
improved reach.
● Supported digital campaigns through storytelling, content planning, and analytics review.
Bookkeeper
US-Based Company with 4 Subsidiary Businesses
Remote, US
2024 - 2025
● Managed financial records for four business units, maintaining 100% accuracy across invoices,
receipts, and account entries.
● Performed weekly bank, card & wallet reconciliations, reducing discrepancies by 35%.
● Organized and updated financial documents, improving data accessibility by 40%.
● Prepared monthly cash flow, profit tracking, and expense reports used for managerial
decision-making.
● Created automated spreadsheet templates, reducing manual entry time by 30%
● Coordinated internal communication to support smooth financial operations across departments.
Contract Accountant
Nigeria
Hotel and Resort
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2022 - 2024
Managed daily accounting entries, vendor payments, inventory costs, and expense tracking.
Implemented new cost-tracking procedures that reduced unrecorded expenses by 25%.
Prepared payroll data, reconciled accounts, and supported compliance reporting.
Audited historical financial records and corrected discrepancies, ensuring full accuracy.
Account and Customer Success Manager
Nigeria
Loans and Savings corporation
2022 - 2024
● Processed loan applications and supported customer onboarding with 98% documentation
accuracy.
● Provided customer support, resolving issues and increasing satisfaction by 45%.
● Reconciled customer wallets and system balances daily.
● Prepared weekly activity reports, identified discrepancies, and escalated issues for resolution.
● Improved client communication systems, reducing repeated inquiries by 20%
Education / Certifications
University of Maiduguri, Borno
BSc Accountancy
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Tools & Software
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CRM Platforms: HubSpot, Zoho, Salesforce, Freshdesk, ClickUp
Accounting Tools: QuickBooks, Wave, Odoo, Excel
Digital Tools: Google Workspace, Microsoft Office, Canva
CMS & Content Tools: WordPress, Social Media Scheduling Tools
Analytics & Reporting: Social Media Insights, Excel Dashboards
