Davide
Pochì
Details
M: +44 -
E:-www.linkedin.com/in/davide-pochì
DIGITAL EXPERT
Experience
Digital marketer – Optimum Technology Transfer July 2018 - present
Online lead generation, social media strategy, planning
and implementation (organic and paid), email marketing
and CRM automation with analytics reporting. Great use
of Adobe Creative Cloud program to design and edit
branded imagery and content.
Freelancer, Online Business Consultant and eCommerce
Business Owner - June 2017 - June 2018
Amazon to eBay dropshipping store to explore the
ecommerce world and advertising.
Senior marketing executive – Optimus Education
- November 2015 - May 2017
Drive the company to a better online presence in order to
improve UX and CX through redesign of website and lead
generation strategy implementation.
Multi-channel campaigns for lead generation and members
Overall marketing strategy to nurture leads through the
sales funnel
UX and CX optimization of the entire online journey
Top-of the-funnel outreach
Digital marketer – Adecco
Group - June 2014 - November 2015
Managing the online presence of 5 different brands in the
Adecco Group universe.
Social media strategy integration with overall digital
marketing strategy
Web analytics reporting on a monthly basis to meet high
targets
Rebranding and integration for new Modis UK website
Video marketing - shooting and editing
Digital Skills
Overall digital marketing strategy
UX and CX journey
Multi channel marketing with automation
Content marketing
Social media strategy, planning, implementation
and analytics
SEO - SEM
PPC
Remarketing / Retargeting
Landing page creation and optimization
Email marketing - with automation
Web analytics
CMS
CRM
HTML5
Adobe Creative Cloud Suite
Final Cut Pro and Adobe Premiere Elements
Education
University of Verona - Economics and International
Business and Commerce -
Oxford College of Marketing - CAM undergraduate
diploma in Digital Marketing -
Work experience
Assistant to Marketing Manager, WestwayCT social
enterprise, May 2013 - May 2014
