David Adrian Glanvill

Keywords: Toll Free phone number, Vanity Toll Free Phone number, Customtollfree Redacted to preserve confidentiality Vanity Toll Free numbers from (Redacted) Introduction If you are reading this, it means that you are at least interested in getting a Toll Free number for your business, and, why not? Now, I am assuming that you are familiar with the concept of a Toll Free Number, so this article will focus on what makes a Vanity Number so important for your business. { http://www.bigstockphoto.com/image-/stock-vector-call-center-girl} Where do Toll Free numbers come from? Well, in a sense they are not new. We have always had the ability to make a free phone call; all we had to do was place a Collect Call. The Operator then had to ask the person we were calling if they would accept the call and pay for it – Not Convenient for business! Over time, Phone systems developed from Manual Exchanges, to Electro-Mechanical Exchanges, to the computer controlled Direct Dial Systems we use today. This made it possible to do two things; in the first place the Collect Call function was automated, and secondly, this function was developed into the business tool we can use today. What is a Vanity Toll Free Number really? Well, a Vanity Number is a combination of a number like 800, and a Phoneword. According to Wikipedia, Phonewords are mnemonic phrases represented as a combination of letters and numbers that makes up a telephone number. For example: 800PH0NEW0RD. The most common Vanity Numbers are Phonewords, but it is also possible to choose a numeric Vanity number. This is where the numbers form an easy-to-use and remember combination. The Federal Communications Commission (FCC) has set the rules for using and obtaining these numbers. These rules prevent anyone from abusing the system. If you would like to know more about the FCC, go to: http://www.fcc.gov/guides/toll-free-numbers-and-how-they-work. What can a Vanity phone number do for my business? To start with, most writers put increased advertising response rates, and increased call rates at the top of their lists. This is good news as both suggest that the effect on your business will be positive. {http://www.bigstockphoto.com/image-/stock-photo-businessgrowth Other positives are: • • • • • Vanity Numbers are easy to remember For instance: 800-Chocolate is much easier for most people to remember than-. Because it is easier to remember, two things are likely to happen; people will remember your number when thinking of your product (in this case chocolate), and, they are more likely to call you rather that your competition. Vanity Numbers help to create a positive business image Even if your business is small and you are working from home, the image that is created is positive; prospective customers are likely to believe that your business is dependable. You could be working out of your front room or converted garage, and no one would know. Your Vanity Number makes it possible to gather intelligence about your marketing By creating extensions associated with your website, mail shots, advertisement, or whatever, you can soon identify the most effective medium. This allows you t9o focus your efforts, and stop wasting resources on unsuccessful efforts. These numbers are not tied to a specific location or dialling code With a toll free number, location doesn’t matter. The number is yours for as long as you want it. You can relocate your business, or open branches in other states or town. No problem! You can still be reached by your toll free number regardless of where you are located; simply by you simply use the call forwarding facility. These numbers are not tied to a specific provider either If you change providers, your number is yours and stays with you. This means no more expensive changing of Letterheads, Brochures and so on. You also do not have to notify clients of a number change. Lies, damned lies, and statistics" is a phrase describing the persuasive power of numbers. This phrase was popularised in the United States by Mark Twain (among others). Yes, it is possible to twist facts (sometimes), but here are a two that you may find convincing: • • A productive ad featuring a Vanity phone number can generate a response rate of 30% or better. Vanity numbers improve consumer recall rates in visual aids by up to 84%. They are also nine times more effective than numeric toll free numbers. So… Get moving! So… Get moving! {http://www.bigstockphoto.com/image-/stock-photo-dream-big%2C-set-goals%2C-takeaction-chalk-drawing} Vanity numbers will boost your business, so why not contact Custom Toll Free at: Redacted now to design the ideal number for your business.