David Raigoza
Product Designer & Master in arts
- |-Calle 37a 84a 23 apto 301, Medellin - Colombia
Professional Summary
Hi, my name is David, and I design products. I have a decade of experience in rapid prototyping and
3D modeling design. I also hold a Master's in Arts degree. I thrive in research-oriented
environments. I enjoy working with interdisciplinary teams. While I love hands-on production, I have
developed leadership skills and a proactive and self-motivated attitude that positions me as a
valuable person in any innovative project.
Link to my portfolio here:
Figma_Portfolio
Personal Information
Born Date: 8/5/1985
Highest Studies: Masters
Industry: Marketing
Experience
Virtual Assistant
NDA Virtual Latinos - Medellín, Antioquia
October 2023 - April 2024
● I Assisted the CEO in developing a marketing strategy for her executive coaching
company.
● I Performed data analysis to identify user demographics and psychographics.
● Researched competitors and analyzed their marketing structures.
● I Created marketing and content strategies, building the marketing plan from
brand awareness to conversion.
● Co-created storyboards for blog posts, videos, and carousels.
● I Created videos using Canva and Davinci Resolve.
● I Created monthly blogs, carousels, and posts.
● I Managed CRM using Mailchimp sending biweekly newsletters.
● I Created carousels, and posts for LinkedIn and Instagram, conducting A/B
testing.
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● I Developed grading rubrics, repositories, and checklists using Notion to build
detail-oriented products.
● The project finished because my former boss needed to restructure his company
and business model.
● Since then I have been improving my skills with Figma, and Davinci Resolve,
reading books, and preparing myself for my next role.
Founder
PepeyMatilda - Medellín, Antioquia
January 2013 - June 2023
● I developed the brand concept and engineering behind the product, focusing on
3D reconstruction and rapid prototyping.
● Won a national design award (Lápiz de Acero)
● I Ied a team of 6 professionals to build jewelry collections and marketing plans.
● I designed and produced engagement rings for one decade.
● Our efforts, increased social media engagement by 80% and sales by 70%
through influencer partnerships and paid ads on Instagram.
● We have sold out jewelry collections over the years.
● Reasons to stop the project: 1. Jewelry production has a huge environmental
impact. 2. Increasing gold prices diminished returns.
● As a product designer engineer, I wanted to explore new areas of knowledge.
Marketing Assistant
Quanta - Medellín, Antioquia
January 2019 - May 2023
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I Partnered with a capital management specialist.
Helped create the mission and vision statement.
I Built the marketing strategy and the content strategy.
I created the newsletter, blog posts, and marketing material.
My efforts helped raise 20.000 USD for the project.
Designer
GyS - Medellín, Antioquia
enero 2010 a enero 2011
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I Learned mass production of jewelry.
I Made bench jewelry projects for a U.S. company.
I Produced jewelry using 316L stainless steel casting.
I Designed a collection of 60+ designs for retailers.
Master of Arts in Arts
Universidad Nacional - Medellín, Antioquia
January 2015 - March 2017
Bachelor's degree in Product Design Engineering
EAFIT - Medellín, Antioquia
July 2003 - December 2011
Certifications
Figma UI UX Design Essentials
https://www.udemy.com/certificate/UC-3a7026e5-1e78-40fd-9e70-f84cc95408c6/
EF SET English Certificate 69/100 (C1 Advanced)
https://www.efset.org/cert/a1fzyK
Fundamentos del networking profesional
https://www.linkedin.com/learning/certificates/538c5cebcebd9b066adc291b5cba73f2c0c
089eab86a0964ce70607d400209fb
Social Media Marketing
https://app.hubspot.com/academy/achievements/bkrmzncd/en/1/david-raigoza/digital-m
arketing
Hubspot Inbound Marketing
https://app.hubspot.com/academy/achievements/bkrmzncd/en/1/david-raigoza/digital-m
arketing
Virtual Latino’s Certifications
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Project Management Lifecycle
Introduction to Navigating AI in Content Creation
Chat GPT Prompt Master
How to be the best Virtual Assistant