Dashmeet Bhogal

Dashmeet Bhogal Social Media Executive EDUCATION PG Certification in Digital Marketing and Communications Dec '20 - Jun '21 MICA & upGrad Mumbai, IN Specialization in Social Media and Content Marketing  -  kdashmeet28@gmail. com  Navi Mumbai, IN Course Modules: Fundamentals of Marketing | Digital Marketing Metrics and Channels | Designing and Building Web Presence | Search Engine Marketing (SEM) Social Media Marketing | Search Engine Optimization (SEO) | Web Analytics | Defining a Robust Digital Marketing Strategy Content Marketing Specialization | Paid Advertising and Social Media| Community Management  https://www.linkedin.com /in/kdashmeet28/ Bachelor of Mass Media SUMMARY Specialization in Advertising 2+ years experienced Social Media Executive with a demonstrated history of developing and implementing marketing strategies to advertise and promote products & services. Highly skilled in Social Media (Paid and Organic). Proficient in coordinating with the cross-functional teams to deliver the projects within a stipulated time while ensuring optimum client satisfaction. KEY SKILLS • Marketing Strategy Development & Implementation • Market Research • Strategic Marketing • Advertising • Social Media Campaign • Brand Presence Expansion • Social Media Optimization • Brand Visibility • Account Management • Product Promotion • User Engagement • Team Leadership • Organic Search • Facebook Marketing • Report Generation • Graphic Design (Canva) • Brand Awareness TECHNICAL SKILLS • Facebook Ads • HubSpot • Instagram Ads • Hootsuite • Google Analytics • Facebook Creator Studio Languages Know • English • Hindi • Punjabi Jun '14 - Apr '17 G.N. Khalsa College | University of Mumbai Mumbai, IN CGPA: 4.2 PROFESSIONAL EXPERIENCE Jul '20 - Present Social Media Executive - Paid | Organic iBraine Digital LLP Mumbai, IN iBraine is an online marketing company providing specialized web promotions through search properties. Oversees all social media accounts of clients and in-house agency. Responsible for creating and publishing engaging, creative, and innovative content (Social Media Calendar) on social media. Measuring success of social media campaigns (Paid/Organic) and stay up to date with latest social media updates and trends. Overseeing social media page with tracking systems to gather visitor data and determine efficacy for social media page improvement. Responsible for suggesting and implementing new ideas to develop page engagement and awareness. Responsible for creating various designs for social media accounts (Canva) Launching and optimizing Facebook Ad Campaigns for clients. Handling projects from Education, Food, Agriculture, Private Rental Sector and Fashion (International and National Clients) Monitoring budgets and adjust bids to gain better results. Tracking KPIs and coordinating with clients for weekly updates. Responsible for creating and sharing monthly social media performance reports with the clients. Drafting attractive and concise ad copies for Facebook Ad Campaigns and Social Media Posts. Management Trainee - Social Media Jun '19 - Jun '20 TG Connect Media Services Navi Mumbai, IN TG Connect Media Services is a digital first & a full-service agency that offers the most competitive and effective digital marketing consultation and services. Initiated and optimized Facebook Ad Campaigns for clients to generate leads. Headed projects from travel & tourism, real estate, and education industry. Adjusted budgets and bids to gain better results. Tracking KPIs and coordinating with clients for weekly updates and was responsible for day to day reporting of the campaigns. Designed attractive and concise ad copy for Facebook Ad Campaign. Handled all social media accounts of in-house agency and clients. Responsible for creating and publishing engaging, creative, innovative content (Social Media Calendar) on social media channels. Monitored social media posts with tracking systems to gather visitor data and determine efficacy and areas for social media post improvement. Responsible for suggesting and implementing new ideas to develop brand awareness and sales. Marketing Executive - Sales Biz Trends - DSA of Times of India Jun '17 - May '19 Mumbai, IN Being associated with leading newspaper, Biz Trends cater to a gigantic assortment of clientele from different sectors. Organized and planned newspaper advertising campaigns, exhibitions and promotional events. Attended meeting with clients to discuss and identify their advertisement requirements. Co-ordinated with Times of India team for rates and release of advertisement. Responsible for presenting creative work to clients for approval and modification. Responsible for handling budgets, managing campaign costs and invoicing the clients.