Copywriter
Danielle Vaz
Address: Balneário Camboriú, SC. Brazil
Phone:-
Email:-
OBJECTIVE
Copywriter and digital marketer with over 4 years of experience in digital marketing across
multiple Brazilian advertising agencies. I am eager to expand my global experience and am
seeking an opportunity to contribute my skills in an international setting. My background
includes leading digital projects and developing communication strategies for global companies
in the technology and refrigeration sectors.
KEY SKILLS
Organization
Communication
Interpersonal Communication
Pragmatic
Technical Skills
Data Analysis
Project Management
Adaptability
PROFESSIONAL EXPERIENCE
COPYWRITER
MAR 2024 - CURRENTLY
Exit Marcas Vivas LTDA - BRAZIL
Developing digital content and marketing materials to enhance brand communication.
Collaborating closely with designers and the traffic manager to create and execute effective
digital strategies.
DIGITAL CONTENT LEAD
Tempo Brasil LTDA- BRAZIL
FEB 2023 - MAR 2024
Developed Branding Projects: Defined clients' social media identity and branding content
strategies.
Created Content Strategies: Researched and generated engaging content ideas and
developed strategies to attract consumers and increase engagement.
Managed Editorial Calendars: Planned and scheduled content with precise dates, times,
and frequency.
Optimized Social Media Profiles: Enhanced profiles for better performance and visibility.
Analyzed Performance: Monitored key performance indicators (KPIs) and prepared
monthly reports to track client goals.
Conducted Competitive Analysis: Assessed competitors to inform content strategy.
Managed Social Interactions: Addressed and managed both positive and negative
comments on social media platforms.
Monitored Industry News: Tracked third-party news and relevant content related to
clients.
SOCIAL MEDIA
AUG 2022 - FEB 2023
Tempo Brasil LTDA - BRAZIL
Managed Social Media Accounts: Oversaw clients' social media profiles and activities.
Created and Proofread Content: Developed and reviewed all digital content before
publication.
Handled Social Interactions: Managed and responded to both positive and negative
comments on social media.
Monitored Industry News: Tracked third-party news and relevant content involving clients.
Prepared Performance Reports: Compiled monthly reports to measure and evaluate
client goals.
ADVERTISING COPYWRITER
JAN 2022 - AUG 2022
Gseis Comunicação LTDA - BRAZIL
Developed Written Content: Created compelling content for both digital and offline
campaigns.
Drafted Video Scripts: Wrote engaging scripts for television and digital video
broadcasts.
Scriptwriting for Radio and Clients: Produced scripts for client campaigns and radio
commercials.
Studied Industry Practices: Gained expertise in Brazilian dental advertising practices
and legislation.
EDUCATION
Bachelor's Degree in Journalism
Universidade Federal do Pampa (UNIPAMPA)
Location: São Borja, RS. Brazil.
Dates of Attendance: 2017 – 2021
CERTIFICATIONS AND COURSER
Branding - LAJE 2024
Web Content - RockContent 2023
Copywriting: principles of advertising copywriting - Domestika 2022
First steps for using Simple Language - National School of Public Administration 2022ENAP
Google Anytics/ Google Ads Search- Google Digital Academy (Skillshop) 2021
LANGUAGES
Portuguese (Brazil) - Fluency
American English - Intermediate
