Daniela
Perla
Daniela Amalia Perla Rivadeneira
Female . 1988/02/14 El Salvador . Salvadorean
LinkedIn/danielaperla /-pariitystudio.com / Currently living in Cambodia
Skills
Programs
-Mac OS
- Windows OS
-Photoshop CC
-Illustrator CC
-Indesign CC
Languages
- Spanish: Native speaker
-English: Fluent
-Russian: Intermediate
More than 10 years of experience creating brand identities
from strategy to design and brand development.
Working internationally in the format of remote work,
I currently hold clients in France, Australia and El Salvador.
Experience
Pariity
Co-founder /
Creative Director
& Graphic designer
FEBRUARY 2020 CURRENTLY
CAMBODIA
pariitystudio.com
• Brand consultation and project analysis with clients
• Working with marketing teams to create proposals, planning, and
goal-oriented strategies.
• Coordinating teams from A to Z to ensure project completion.
• Creation of brand identities with consideration for brand analysis, marketing
personas, brand messaging, storytelling, personality, and brand culture.
• Designing brand identities utilising design fundamentals such as; color
theory, grid layouts, typography, photography, illustration, etc.
• Designing for various print and digital media like food packaging, social
media, and websites.
• Time and project management of short and long-term projects.
Freelance
designer
2018 - 2020
Remote working
• Provided digital and print design services for a broad range of clients in the
food, tech, design, security industries.
• Designed entire brand identities which included packaging design for
food-related companies.
• Developed UI designs for various web templates.
• Created illustrations for animated institutional videos.
Studio
NODD
Co-Founder /
Creative Director
& Graphic Designer
2013 - 2017
EL SALVADOR - RUSSIA
estudionodd.com
• Creating and implementing the identity of the studio and its folio of services.
• Liaison with brands, government organizations, and international NGOs like
Oxfam and Plan on planning strategies, conceptualizing and implementation.
• Designing campaigns for digital, social media, print, video, animation, web,
apps, and launching events.
• Brand consultation and following up with clients and marketing teams.
• Coordinating brainstorming sessions, and project presentations.
• Designing UX and UI for web and app platforms.
• Managing the final art and print production
• Working remotely for three years and overseeing long-term design projects
and teams.
• Operating within tight timelines and delivering finished, high-quality designs.
GUAZA Studio/
Graphic Designer
2012 - 2013
EL SALVADOR
guazastudio.com
• Spearheading the rebranding of the studio as well as the photography,
art direction and design of their new website.
• Creating an identity and merchandise for their new surfers brand of t-shirts
OlaChucho, as well as other product design projects.
• Working alongside a team to conceptualize, design, and rebrand various
identities and corporate communication projects, design systems, print
campaigns, corporate whitepapers, UI design, and presentations.
• Participation in creative meetings in the studio for the conceptualization of
new projects.
• Design and concept proposal presentations to clients
• Illustrating for various institutional animated videos and product design.
Rivera & Rivera
advertising
• Leading the art direction of new advertising press campaigns for Mitsubishi,
Graphic Designer
• Working with the creative director, copywriters, and marketing team for the
2011 - 2012
EL SALVADOR
Kia, and McCormick in El Salvador.
design of various visual communications.
• Following international brand guidelines to apply them using print, retail,
and point of sale.
• Designing the 3rd Prize winning campaign “The Letter of Charlie Sheen” in
“The Eye of Iberoamerica”.
• Designing the Bronze Codex Award winner campaign for Special Olympics.
• Operating within tight timelines to deliver daily designs on time.
Del Faro
studio
Graphic Designer
• Rebranding the identity of the studio and establishing their new brand system.
• Conceptualizing and designing visual communication pieces for diverse clients.
• Coordinating final art and print production.
2010 - 2011
EL SALVADOR
Education
2015 - 2017
MOSCOW, RUSSIA
Master in Creative Industries and Cultural Management
2014 - 2015
MOSCOW, RUSSIA
Russian language to a proficient level
2006 - 2010
EL SALVADOR
1992 - 2003
EL SALVADOR
RUDN, Russian University of Peoples Friendship
MIGIK, Muscovite State University of Arts and Culture
Degree in Graphic Design
“Dr. José Matías Delgado University”
Kindergarten-Middle school
Catholic Institute Santa Sofia
Accomplishments
-Graduated Cum Honore as Master
in Creative Industries and Cultural
Management.
RUDN, Russian University of
Peoples Friendship
2017, MOSCOW, RUSSIA
-Director of Culture of the Federation
of Latin Students of the Russian
University of Peoples Friendship
2016 - 2017, MOSCOW, RUSSIA
-Scholarship holder of the Russian
Federation in Moscow-
-Co-founder and organizer of the
design collective Amalgama-
-Winner of the Bronze Codex Award,
with the Special Olympics campaign,
Rivera & Rivera Publicity Agency /
2012, El Salvador
-Designer in the campaign "Letter
from Charlie Sheen", finalist of the
contest The Eye of Ibero-America,
Competition.
2012, El Salvador
-Scholarship holder of Ruta Quetzal
"From the Mexican volcanoes to The
Translatio "
2003,Mexico-Spain-Portugal
