Daniel Paparov
birth:-
add . : 13 A Broadway,
LondonUK,
W13 0SR,
.daniel
e-mail:paparov
PROFESSIONAL EXPERIENCE
@gmail.com
Dip and Sip ( Freelancer- Founder) Jan 2017 - present
is independent project, where several emerging brands from the food and drink
sector are combined, and trough creative marketing activities we engage with
targeted customers , and inform them about the products .
The whole project is run by myself, and outsourcing the needed management . So the
account management, the client search, planning and implementation of the
marketing strategies are done by me . Some of the clients and works I did before, are
included on the following link https://www.instagram.com/dip_and_sip/
Artisima Art Gallery- Abu Dhabi, Jan 2017 ( still present on freelance basis)
Working on independent projects, to find relevant and innovative fashion.
design/ art products to design promotional tool and sales strategy during the
events or pop ups they have , as freelance there.
June 2015 - Jan 2017
Luxtronomy - London , Sofia
Co - Founder
Luxico is a consulting office , born from my international networking and experience
in London , New York, Paris, Milan , Dubai. My team works with established and internationally rewarded brands ONLY . When the Czech beer, which was rewarded
for best beer of the world, wanted to promote their product , with tight budget in
London, we managed to do that , even in Mayfair .
At same time, we developed a sales strategy for smaller markets / countries , instead
of focusing to the major , and competitive ones , which way we increased sales - in
sooner time , and increase portfolio, in territory expansion . Besides market research
, I offer full creative services in both advertising and PR .
I did good contributions / from minor markets for them/ , so now my aim so to get in
- volved in a company, where some of my experience or contact would bring
benefit, and establish long term business cooperation with them.
Nov 2014 - present
Polarity UK, London , UK http://polarity.uk.com/
Business development executive
Company based in London with clients and partners from New York to Dubai. The
services are focused on market entry sales and marketing. They work with several
online stores and concept stores located in the heart of London and shopping districts to promote and sell established European designers and luxurious brands.
- research and analysis of international emerging brands, to find potential in
coop-eration .
- establishing connection between the brand , and international buyers
- Creative development and adjustment of their image - copywriting- TV , radio,
blogs, print, e mail marketing , social media, copy adjustment, copy translation
- Contacting british
and
other
international media,
to
promote
the
product with relevant
PR
and
advertorial forms.
- Event
management
Finding
opportunities
for
event sponsoring ,
and
promotion
during
relevant
events in Mayfair
London, as well as
developing
independent event
strategy .
May 2013- Jan 2014
City Of Shtip
Creative consultant of
the mayor of Shtip.
Textile industry is leading economical factor in the city, and employes almost 60%
of the city's population. I was given the liberty and trust from the city, to creatively
de-velop Macedonia's' leading fashion industry event / at same time develop strong
PR strategy of for the Mayor of Shtip. To achieve that I have shown results in
following activities
- writing original copy, press releases and distributing to targeted media
- monitoring media,
- Coordinating the studio and the production phase; booking and liaising with
de-signers, editors, photographers and production companies.
- Casting actors, for TV and voices, for radio work
- Event management, including press conferences and promotional events,
Oct. 2012 - March. 2013
European Bank for Reconstruction and development -BAS PROGRAM,
Mace-donia
Advertising Consultant
The program is to support local mid sized companies in Macedonia, to build their
brand image and potentially expand them on international market and media.
1. Preparation of promotional campaign.
- writing slogan with editorial, and designing the distribution methods of the
message trough different channels (online and print media)
- Preparation of promotional event.
2. Preparation of the Buyers Release
- Preparation and design of promotional brochure
- Analysis and selection of clipping and other promotional material
- Preparation of B2B text content, and B2B approaching strategy
-Oct 2009- Dec. 2012
Astibo Beas Creative Brand Manager
I was with this company since Oct. 2009 on PR position , but since May 2011 I was
promoted to creative brand manager position. During my project there, we've signed
the contract with the new Art Director, Mr. Izet Curi, former designer for french
brands : Hermes, Thierry Mugler, , Azzedine Alaia, JEan Paul Gultier, and working
together we've sustained the brans' awareness on national, and expanded on international markets and media
With the fashion shows I coordinated, the sales got improved for 3x times.
Since I got promoted to this positin the brand increased the popularity to the level of
nr. 1 brand in the region.
Activities included :
- Responsible for conceptualizing a fashion line for the target consumer and for the
current season.
- Monitoring media and writing clear, persuasive, original copy;
- monitoring the effectiveness of advertising campaigns.
- Researching, writing and distributing press releases to targeted media;
- Event management
June 2010- Sept.2010 ,
UncleSamsNewYork, New York City, NY
PR manager and Photographer
Since I arrived in the company, with the team, we've increased the brand awareness,
using HYPERLINK "http://www.tripadvisor.com" www.tripadvisor.com . After we were
engaged in the projects we moved the company from rank 21, to rank 16 on trip
advi-sor, which increased the sales, and brand's reputation
Activities included:
- Assisting the Director of Sales and Marketing in establishing a comprehensive
sales and marketing system
- Developing social media network, expanding the company's target audience.
- Maintaining relationships with over 50 vendors, including world wide names in travel
such as expedia, travelocity, Virgin, Viator
Dec 2006- present on contract basis
SLIMA TEKS STIP
Marketing Manager
-Client Search
-Resolve customer complaints regarding sales and service.
-Determine price schedules and discount rates
-Direct, coordinate, and review activities in sales and service accounting and Development of products promotion services which can be competitive in the market
-Visit franchised dealers to stimulate interest in establishment or expansion of leasing
programs.
Working with international clients, such as Benetton.
EDUCATION
- 2008
-Certificate in Fashion PR and Wholesale ,
Central Saint Martins, London, UK
Relevant Coursework: Media Relation, Public Relation, Fashion Photography,
Event Coordination
2007
-Certificate in Introduction to Advertising
Central Saint Martins, London UK
Relevant Coursework: Client Search, Media Sales, Copywriting
2006
Certificate in Digital Film Making
New York Film Academy, Florence, Italy
Relevant Coursework: Hands on Camera, acting, story board, script writing,
editing with Final Cut
2005
Transcript in Media and Communication
North College,Thessaloniki, Greece
Relevant Coursework: Introduction to Mass Media, Creative Writing, Production
of Reality Show, Fashion/Media Marketing
ADDITIONAL SKILLS
Languages: Fluent in English,Macedonian, Serbian, Croatian,Bulgarian;
Conversa-tional Proficiency in German, Italian
PC Skills: MS office, Sony Vegas Studio, internet
explorer, Macbook: iWorks, final cut studio,
Hobbies and Other Activities
-Fashion Photographer, supporting the young fashion
designers -Modeling, (April 2007)
- Writing, writing feature scenarios
-film directing: 1 Feature film, 3 shorts, 2 TV Adverts (May
2005) -Participant in different Art Festivals
-Involved in teaching kids in non verbal communication in Art Theater
Macedonia, Teacher assistant in multimedia work shops -)