Damaris Chepchirchir

Damaris Chepchirchir Nairobi, Kenya Ó - — -- PROFESSIONAL SUMMARY Strategic and creative Social Media & Digital Marketing Specialist with nearly 3 years of experience crafting and executing data-driven content strategies. Skilled in managing brand identity, building engaged communities, and creating compelling visuals and videos using tools like Canva and CapCut. Proven track record in growing social media presence and driving sales for both product and service-based brands. PROFESSIONAL EXPERIENCE Freelance Social Media Manager, ProCV Makers – Nairobi, Kenya – Dec 2024 – Mar 2025 • Manage digital presence for a CV-writing and career placement service. • Create professional, conversion-focused posts to promote CV revamps, cover letters, and LinkedIn optimization. • Respond to client inquiries and support lead generation through storytelling and testimonials. • Analyze post performance and optimize scheduling for higher visibility and engagement. Freelance Social Media Manager, Boita Delights – Nairobi, Kenya – Oct 2024 – Dec 2024 • Develop and manage weekly content calendars promoting traditional fermented milk (mursik) to both Kenyan and diaspora audiences. • Create culturally engaging content, including voice-over videos, educational reels, and “Did You Know?” series using Canva and CapCut. • Improve engagement and reach by incorporating customer stories, cultural facts, and product-use tutorials. • Encourage orders and brand loyalty through consistent messaging and community management. Social Media & Marketing Intern, Mobile Hub Technologies – Nairobi, Kenya – Nov 2023 – Apr 2024 • Assisted with designing promotional visuals and reels to market smartphones and tech accessories. • Provided customer service online and in-store, converting inquiries into sales. • Contributed to product campaigns and interactive posts to improve visibility and audience interaction. Mentor – Software Development Track, eMobilis Technology Institute – Nairobi, Kenya – Oct 2023 – Dec 2023 • Guided aspiring developers on project work, bug fixing, and course completion. • Monitored student progress and submitted regular performance reports. • Encouraged discipline, attendance, and technical growth. Social Media Manager, Talanta Digital School – Nairobi, Kenya – Oct 2022 – Jun 2023 • Launched and managed content strategies across Facebook, Twitter, and Instagram. • Increased followers and engagement through targeted campaigns and daily posts. • Tracked analytics to report performance improvements and opportunities. 1 • Ensured alignment with the school’s goals by collaborating across teams. EDUCATION Bachelor of Business Innovation Technology Management Jomo Kenyatta University of Agriculture and Technology (JKUAT) Sep 2018 – Dec 2022 KEY SKILLS • Social Media Strategy • Content Creation & Planning • Canva & CapCut Editing • Voice-over Content • Community Engagement • Digital Campaign Management • Customer Service & Lead Generation • Analytics & Reporting • Meta Business Suite • Basic HTML & CSS ACHIEVEMENTS • Boosted Boita Delights’ brand awareness through consistent educational content. • Increased inbound client inquiries for ProCV Makers via LinkedIn and CV-focused promotions. • Grew Talanta Digital School’s Twitter and Instagram presence within months. • Created high-performing content across both product and service-based brands. LANGUAGES • English (Fluent) • Swahili (Fluent) REFERENCES Available upon request. 2