Dalia Lucas

Dalia M. Lucas 3855 Blair Mill Road, #215A, Horsham, PA 19044|- | -| www.linkedin.com/in/dalialucas614/ Professional Summary Seasoned, innovative, and self-directed market research project manager with more than 25 years of experience in fast-paced corporate environments. Excellent writing and time management skills. Track record of achieving exceptional results in market research project management; experience in copywriting, B2B/B2C, RFP writing, as well as marketing writing, and editing marketing external materials. Skills Market Research Project ManagementTime Management Writing/Marketing CommunicationProblem Solving/Troubleshooting Copywriting/CopyeditingCommunicating across various management levels Experience Sago (Formerly Schlesinger Group)(Remote) Project Manager, Healthcare, September 2021 - September 2023 and October 2024 - January 2025 Project Manager, Consumer, September 2023 - October 2024 As a PM for both Dynata and Sago, I effectively delivered market research projects that resulted in satisfaction for both internal and external clients, while maintaining the speed and accuracy required in a dynamic environment. Used internal tools and processes to ensure all projects were executed successfully from start to finish. Maintained full project ownership in delivering mid to high-complexity custom market research projects with a project duration typically between 24 hours to one month Managed stakeholder expectations and delivered the highest level of service in an ever-changing, fast turnaround environment Built an effective, professional working relationship with clients, providing them guidance and advice where appropriate as it related to the company’s products and services Ensured project task activities were completed through personal production, internal support teams (such as Survey Programming and Sales), and vendors (such as translators, coders, etc.) Reviewed Marketing/Survey Questionnaires per compliance and other guidelines Reviewed survey data for anomalies and trends to better improve targeting and manage fieldwork Was requested by clients to manage projects in both Healthcare and Consumer Dynata (Warrington, PA) Project Manager, Healthcare, January 2019-August 2021 American Wedding Group (Huntingdon Valley, PA) Wedding Advisor, January 2018-January 2019 Generated sales of wedding services – photography, videography, and DJ for two national sister brands: Wedding Bug Studios and The Pros Weddings. TSI -Transworld Systems Inc. Formerly NCO Financial Systems, Inc. (Ft. Washington, PA) Marketing Communications Project Manager/Proposal Writer, September 2011-November 2017 Wrote, developed, and produced high-quality proposals and sales presentations. Collaborated with leadership team and managers. Liaised with sales, finance, and subject matter experts. Worked with senior management through the review process ensuring compliance. Managed the proposal development process from assignment to research, coordination of tasks, registrations, production, and delivery of Requests for Information, Requests for Qualification/Quotes, Requests for Proposals, and presentations. Proofed/reviewed and approved marketing guidelines with Legal Team Shearon Environmental Design (Plymouth Meeting, PA) Marketing Coordinator, September 2010-September 2011 Developed marketing outreach campaigns, prepared quotes and RFPs, managed marketing process and projects. Unreal Marketing Solutions, Inc. (Conshohocken, PA- Marketing Consultant, March 2009-September 2009 Manager, Market Research, December 2006-March 2009 Managed research team and all internal requests for competitive market research Special Projects Manager, December 2005-December 2006 Ran marketing process of mailers, marketing collateral, campaigns, and presentations Developed strategy and process for new branding and company identity Managed tradeshow exhibition process from initial agreement, planning, logistics and exhibiting Developed and supervised the Unreal Internship Training Program Reviewed and edited the marketing communications and external materials Marketing review, escalate, and approval for marketing and reports Copywriting/copyediting for B2B and B2C across different platforms – PowerPoint, scripts, digital platforms American Reading Company (King of Prussia, PA) Marketing and Conference Manager, January 2004-November 2005 VCEP-Vanguard Charitable Endowment Program (Malvern, PA) Marketing Assistant, January 2003-January 2004 Thomas Technology Solutions, Inc. (formerly Reed Technologies) (Horsham, PA) Marketing Communications Specialist, August 1999-May 2003 Sturdivant & Co., Inc. (Clementon, NJ) Editor & Research Assistant, January 1997-January 1999 Freelance/Self Employed (Hatfield, PA) Editor/Writer/Desktop Publisher/Event Planner, January 1996-January 1997 North Penn Electronics Facility, Ford Electronics (Lansdale, PA) Managing Editor, November 1995-January 1996 | Communications Coordinator, September 1994-October 1995 Education Pennsylvania State University, BA Communications, with honors, May 1993 Technical Skills Microsoft Office, Publisher, Adobe Acrobat, SharePoint, Decipher, Confirmit, SPSS Volunteer Work Neshaminy-Warwick Presbyterian Church (Hartsville, PA) Board of Deacons-; Volunteer- A Woman’s Place (Doylestown, PA) Volunteer, December- CSSH-Coalition to Shelter and Support the Homeless (Ottsville, PA) Code Blue Volunteer, Nov 2013-March 2016 KidsPeace & Diakon (Foster Parent, March 2017 – 2022)