OA
O N A T E A K OH
SOCIAL MEDIA MANAGER
SUMMARY
CONTACT
Dynamic and results-driven social media management expert with over 5 years of
experience creating and executing successful social media strategies across various
platforms. Skilled in content creation, analytics, team management, and campaign
execution, with a track record of driving engagement and increasing brand awareness.
Proficient in both paid and organic social media marketing, with a keen eye for
emerging trends and techniques. Passionate about creating impactful social media
campaigns that drive business growth.
Jun 2022 – Present
Owned social media presence across Instagram, Facebook, LinkedIn, and Twitter, with
8-12 posts a day across all 4 company brands.
Developed content for all company brand communities, increasing the total social
audience by 50% in less than a year, and the combined audience now totals
approximately 200,000 followers.
Launched and supported the social media customer service department as a scalable
solution to serve the growing base.
Assisted and collaborated on all live event-run social campaigns by creating templates
and plans of action ahead of time as well as obtaining timely approval from C-level
executives.
Crafted compelling and educative blog content that shows our expertise in the industry
and increased traffic with highly competitive SEO keywords with over 70% google
authority score.
Achievements
Expanded ADM online presence and grew monthly clients by over 300% and set
strategical funnels to drive client satisfaction & retention.
Built key partnerships with top brands and vendors by leveraging strong
prospecting and relationship-building skills.
Increased customer retention by deploying insights from google analytics and
Facebook business meta suite, to facilitate improved KPIs experience and allaround company growth.
Improved company online dominance as a trusted expert in online marketing and
public relations
Company googles rank significantly increased from highly informative blog posts
with proper ranking keywords
Social Media Community Manager / B2C Growth Hacker
LinkedIn
www.linkedin.com/in/akoh-onate-/
Email-
PROFESSIONAL EXPERIENCE
Social Media Manager
ADM Creative Media – Abuja, Nigeria
Phone
-
Feb 2021 – Jul 2022
Instagram
https://www.instagram.com/onatesocial
mgnt/
Portfolio
https://akoh-onate.jimdosite.com/
EDUCAT ION
Kogi State University,
Anyigba, NG | Mar 2019
B.Sc. in Computer Science
RELEVANT SKILLS
Social media strategy
development
content creation
graphics
content calendar
social media platform
analytics
YoloRekt Finance, - Remote.
Developed and maintained content for the brand’s Twitter page.
Assist customers regarding product and service problems and inquiries via social
media and also ensure proper handling of pages and follow-up with customers.
Sending direct messages to recruit potential influencers for collaboration with our
brand
Hosted “Rektd Radio” every Friday to educate the audience about our crypto product
and onboard influencers live to discuss our roadmap and whitepaper.
Worked with the content team to develop a content calendar that aligned with social
media campaigns and brand objectives.
Researched target audience, to fully understand brand demographics and curate
content that would suit our audience
Spare-headed Influencer recruiting and management, from contract curation to
payment.
Achievements
increased engagement by 200%+, increased site traffic from social media from
0.1% to 15%, increased Twitter following by 500%+ and increased Facebook
following by 350%+.
Successfully generated increases in engagement rates with social media content
supporting public relations and sign-ups of our products, resulting in new
opportunities for the organization.
Content Writer / Strategist
Jul 2019 - Feb 2021
Moxie Software Technologies - Abuja, Nigeria
Developed content architecture and strategy for apps and websites, resulting in a
delightful user experience
Launched and managed a content-rich blog for the brand, collaborated with
external writers for backlinks
Spearheaded the editorial crew for creating the brand’s content calendar with a
Bi-monthly time frame
Wrote blog posts, Email copies, and Web app messages for the brand’s various
marketing purposes.
Teamed with product teams, user experience specialists, and other stakeholders
to develop content to meet business goals.
Achievements
Increased customer satisfaction by handling customer inquiries and complaints
and responding to customer communication via direct email and website and
social media inquiries.
Increased average lead generation through the brand website by 133%,
organic traffic by 647%, and SERP rank by 136%, through the use of SEO tools
and proper keyword optimization and backlinks
EARLIER CAR EER HISTORY
Mar 2018-Nov 2018
Digital Marketing intern - Complete Computers, Benin City NG.
Responsible for the company’s online presence, the mandate was given to me by the
senior digital marketing manager.
paid ads
influencer management
TOOLS
Hootsuite
Buffer
Sprout
Sendible
Canva
SEMrush
HubSpot
Facebook Business Suite
Spark Toro
Later
Planable
Built and maintained the company’s social media presence across various platforms.
Identified trends and insights, and optimized spending performance based on the
insights.
Improved landing page, Ads copy, and bid strategy with A/B testing.
Optimized campaigns and create weekly reports.
Used Google Analytics to analyze paid search campaigns, display campaigns, and
mobile campaign performance.
Affiliate Marketing
2017 - 2020
Used various affiliate marketing platforms to earn passive income while studying.
Built compelling landing pages and used brilliant Ad copies to attract customers.
Used Canva to generate various eye-catching graphics for my ads
Crafted high-performing Facebook Ads with the Facebook Business meta suite and used
insight tools to optimize my Ads with A/B testing.
Generated over $15,000 in passive income in my first year as an affiliate marketer
