EXPERIENCE
SENIOR PROJECT MANAGER
ELKANODATA | OCT 2018 - JUNE 2019
Successfully grew business critical UNFPA account,
ensuring repeat and higher value projects.
PM team lead, reviewing all ways of working (Briefing, QA
etc). Strengthened and educated the team maximising
efficiency and production.
Led interactive strategy, including UX review and brief of
creation for multi-page and multi lingual interactive
creative campaigns.
Managed development of front-end code packages and
back-end integration with Drupal 7 through pantheon
environment.
Delivered multiple motion graphics animations.
ACCOUNT DIRECTOR (FREELANCE)
DIGITAS UK | MAY 2017 - AUG 2019
CLARE GENT
SENIOR PROJECT MANAGER
PROFILE
Strategical client-facing Senior
Project Manager with 6+ years’
experience managing multi-phase
global marketing and advertising
accounts. Worked within industries
spanning IGO’s (United Nations),
retail, entertainment, financial
services and automobile. Including
deliverables of full campaign
communications, online interactive
websites and motion graphic
animations.
AWARDS
OFFICIAL HONOREE WEBBY
BEST INDIVIDUAL EDITORIAL
CATEGORY
MAY 2019
FREELANCER OF THE YEAR
YUNOJUNO FREELANCE AWARDS
NOVEMBER 2017
CONTACT
--LINKEDIN.COM/IN/CLAREGENT/
Promoted from Senior Account Manager to Account
Director within a year.
Ownership of two parts of the wider Sky trading business,
spanning Ireland and Broadband. Implemented strategy for
key quarterly campaigns to meet business needs.
Led most successful acquisition campaign to date to Sky
Ireland.
Ensured monthly and quarterly targets were met and new
business opportunities were discovered for profit growth.
Conducted through financial foreacasting and weekly
reporting to senior team.
People management of core account teams. Ensuring
internal objectives and personal growth development.
SENIOR PROJECT/ACCOUNT MANAGER (FREELANCE)
VARIOUS CLIENTS | JULY 2015 - DEC 2017
Launched brand repositioning of CHEF for their 40th
anniversary yearlong promotion (£350k budget).
Deliverables included full Brand toolkit across two
languages. Contributing to 4.2% organic growth over the
quarter.
Led OOH, press, display, CRM and site assets for pre-launch
campaign for all-new Kia Sportage resulting in more than
2,000 preorders.
Managed UX, Design, Development and QA teams on a
regular basis, across various time zones. Confident working
with multiple stakeholders and managing internal and
external teams effectively.
Worked on localisation (transcreation/translation) of all
multi-phase campaign assets across key global markets.
EDUCATION
POST GRADUATE IDM DIPLOMA IN DIRECT AND DIGITAL
MARKETING (PG DIPM)
Intensive course during full-time work. Awarded Credit.
Included Digital Strategy and Content Marketing for B2C and
B2B. (2013);
BACHELORS DEGREE (WITH HONOURS) - PSYCHOLOGY
(2011); 2.1 at University of Warwick, UK. Relevant modules:
Application to Cognitive Science, including consumer
psychology and behavioural economics.
TOOLS .
JIRA
BASECAMP
MS PROJECT
TRELLO
FLOAT
WORDPRESS
