Cindy Leow

Cindy Leow GRAPHIC ARTIST PROFILE EDUCATION A 29-year old creative specializing in branding BA (HONS) COMMUNICATION - ADVERTISING and advertising. Well experienced in managing Universiti Tunku Abdul Rahman, MY the Brand & Creative team, campaign pitching, 2011 - 2014 developing established brand accounts and DIPLOMA IN MASS COMMUNICATION helping the new ones to kick in. KDU College, MY EXPERTISE Skills 2008 - 2011 TECHNICAL PROFESSIONAL Branding Creative Strategy Graphic Design Visual Concept Art Direction Communication Project Management Project Management Content Writing Pitch & Presentation Ads Management SEO Writing Experience CO-FOUNDER, ART DIRECTOR Co-founded the design and illustration studio specializing in graphic art, branding design, creative direction and illustration. We are also actively involved in local and international art exhibitions, designer showcase and conventions. Along with my partner, designing and art directing projects have grown us to be quality-pushing, pixel perfection professionals. WHITE BONES REMOTE / ANYWHERE JAN ‘16 - CURRENT CREATIVE DIGITAL MARKETING Responsible for all online and offline marketing content planning & copywriting. My work scope drive me to lead and develop digital marketing strategies and creative direction for monthly and seasonal campaigns. I also manage digital media buys, targeting, tracking of ads and marketing performance across social media platforms. During these years, I also studied on the business digital transition of startups and SMEs especially in Southeast Asia and United States (mainly on Online Branding, eCommerce, SEO and Leads Generation). + (60) 12 - www.cindyleow.com - EXABYTES GROUP PENANG & REMOTE JAN ‘17 - JUL ’19 Penang, Malaysia Cindy Leow CREATIVE DIRECTOR Experience Continued SENIOR MARKETING & PR EXECUTIVE To oversee and monitor the effectiveness of all departmental A&P undertaken by the company, my role was responsible to lead the team to carry out all A&P strategies effectively. And also actively the key person in establishing local and international relationship with media to enhance the company’s direction and reputation. EQUATOR COLLEGE PENANG OCT ‘13 - MAY ’16 BRAND MANAGEMENT I worked closely with the creative, production and event team to manage on several accounts, mainly P&G, McDonald’s, KLIA, and Singapore Tourism Board. I worked on project pitching as well with Arc Woldwide, competitive review analyzing and presentation, then finally on event and advertising campaign planning. LEO BURNETT KUALA LUMPUR JAN ‘11 - JAN ’12 About Me AWARDS SOCIAL INTERESTS ADVANCED - CLASSICAL BALLET /in/cindyleow Royal Academy of Dance (RAD) /cindyleow Photography /cindyleow Synth-Pop GRADE 8 - PIANO /wearewhitebones Associated Board of the /cindyleow Royal Schools of Music Baking Tea Netflix (ABRSM) + (60) 12 - Travel www.cindyleow.com - Penang, Malaysia