Cindy Chai
UI UX Designer
Work Experience
UI UX Designer
Zero To Mastery | Remote | Education
Skills
Dec 2021 – May 2022
• Designed wireframes and prototypes for the beta version of the website
• Advised on the curriculum for career roadmap for UI/UX Designer, contributed to the written content
of the UI UX Designer’s Cheat Sheet, as well as gathered many free resources to assist in learner’s selfdirected learning
Product Designer
PSA Singapore | Singapore | Logistics & Maritime
Nov 2020 – Nov 2021
• Executed a complete visual redesign of their 20 year old legacy software for Stowage Planning in
accordance with modern Angular UI & company’s visual guidelines, and further implemented a new
double-berthing module to meet increasingly complex berthing & stowage planning demands. The new
visualisation features greatly enhanced users’ satisfaction and overcame various key technical
limitations of the previous system
• Conducted extensive user interview sessions with various Stowage Planning users, and employed UX
Research methods such as Customer Journey Mapping (CJM) & creating Personas to gain an in-depth
understanding of their pain points, perceptions and experiences with the existing Stowage system
UI UX Designer
Nov 2019 – Nov 2020
OC Digital Pte Ltd | Singapore | Digital Marketing & Web Development Agency
• Designed high-fidelity desktop CRM mockups for a leading Real Estate organisation in Singapore with
diverse functionalities, including leads and project management, financial calculator tools, marketing
campaign management and data reports. The CRM was later featured in 99.co's official blog as a game
changer in the Real Estate industry in Singapore: https://bit.ly/3mpbagm
• Successfully redesigned the entire desktop ecommerce website for one of the largest car dealership
businesses in Singapore, including both the front-end customer facing pages & user account settings,
and back-end inventory system for internal administrative use
Courses
Design
Adobe Photoshop (Apr 2020) | Udemy, 13h 30m course
Adobe Illustrator (Jul 2020) | Udemy, 13h course
Adobe After Effects (Oct 2020) | Udemy, 26h course
Design Thinking (May 2020) | First Media Academy, 2d course
Creating a Design System in Figma - Material Design (Aug 2021) | FreeCodeCamp.org, 7h 30m course
Front-End Web Development
Git & GitHub Crash Course (Nov 2020) | Udemy, 2h 30m course
HTML5 Course (May 2021) | Udemy, 5h course
CSS Tutorial - Zero to Hero [Complete Course] (June 2021) | FreeCodeCamp.org, 6h 15m course
Software
Figma
Photoshop
Illustrator
Design
Material Design Guidelines
Design System (Figma)
Customer Journey Mapping
Persona
Moodboarding
Storyboarding
Sitemapping
User Interview
Usability Testing
Card Sorting
Wireframing
Prototyping
Front-End Web Dev
HTML5
CSS3
Agile
Miro
Trello
Education
Bachelor of Arts (Psychology),
Honours with Distinction
Nanyang Technological University
| 2014 – 2018
Languages
English (Native)
Mandarin (Fluent)
Japanese (Upper Intermediate)
Contact Details-(-
behance.net/cindychai
linkedin.com/in/cindychai
Singapore Citizen