Christina Southern

CHRISTINA SOUTHERN CREATIVE MARKETING & SALES STRATEGIST--Montana About Me Skill Results-oriented marketing professional with a decade of experience driving growth and engagement. Skilled in crafting compelling content, designing visually appealing materials, and executing effective sales strategies. Proven ability to translate complex ideas into clear, concise messaging across various platforms, including social media, email, and web content. Passionate about leveraging data-driven insights to optimize campaigns and achieve measurable results. Problem Solving Experience Relationship Building • At Scale Sept 2024- Present Lead Generation Political Campaign Work Resourceful Door-to-door canvassing, talking to voters, conducting a survey, and recording the data accurately • Freelance 2021- Present Every Great Salesperson has Mastered the Art of Tenacity The Ability to be Persistent without being Annoying Marketing Consultant Cold calling on businesses to sign more clients to facilitate building a book of business, conducting needs analysis interviews to determine client goals, objectives, and marketing budget, building an effective marketing strategy outlined in a proposal to present to the client, implementing, monitoring, and updating clients with suggested adjustments to optimize performance • ABC/Fox Nexstar- Account Manager Managing multiple accounts while cold calling on businesses to sign more clients to facilitate building a book of business, conducting needs analysis interviews to determine client goals, objectives, and marketing budget, building an effective marketing strategy outlined in a proposal to present to the client, implementing, monitoring, and updating clients with suggested adjustments to optimize performance • NFIB - Membership Representative Cold calling B2B, talking to owners about NFIB membership, educating them on policies and mandates impacting their business, and encouraging them to enroll with NFIB to have a voice in matters affecting them