Blogging for SEO
Christina Nicholson
ABOUT ME
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PORTFOLIO
CONTACT
CONTENT WRITER & COPYWRITER
GOAL: DRIVE MORE WEBSITE
TRAFFIC TO COLLECT LEADS
The Inn at New Hyde Park is known for hosting lavish weddings. The venue
is booked every weekend for years to come. Weekdays, however, aren't as
busy. After conducting SEO keyword research, I used their blog to create
content that caters to business professionals planning events in the Long
Island area Monday through Thursday.
One blog in particular ended up receiving more than double the organic
traffic than the website's homepage, resulting in an increase of 39%. Today,
five years later, it still holds the #1 spot for a variety of relative keywords.
Platform: Company Blog