Many founders are brilliant at generating excitement, but that pipeline of 'great conversations' often stalls.
As a fractional sales leader, I install the process to turn your initial interest into paid pilots and predictable revenue. My focus is to help you navigate the "day one" challenges and build the foundation you need until you're ready for that first full-time hire—avoiding the significant risk and cost of a premature move.
For Q4/2025, I have limited availability for new fractional Head of Sales engagements (1-2 days/week).
With over 25 years in B2B sales, I've seen the same pattern play out countless times: a brilliant product generates incredible buzz, but that initial interest fails to convert. You end up with a long list of "maybes" but few signed contracts, and the pressure mounts as the runway shortens.
Having been on the front lines—from founding my own agency, to being part of the team at Advanced Telematic Systems through its acquisition by HERE Technologies, and building the GTM engine from scratch as the founding Head of Sales at German Bionic—I understand these challenges intimately.
The reality is, early-stage growth isn't linear. My flexible, on-demand model is designed to match your rhythm, providing senior leadership exactly when it's needed most.
My areas of expertise include:
• 0-to-1 Go-To-Market Strategy
• MEDDIC & Value-Based Selling
• Pilot-to-Rollout Process Design
• CRM & Sales Playbook Implementation
• KPI Dashboards & Forecasting
• SDR/AE Hiring Scorecards
If you're a founder or investor navigating these challenges, I'm always open to a confidential, exploratory chat.