Christabel Smith

OGECHI CHRISTABEL SMITH No. 16 Okelue Street, Nnebisi Road, Asaba, Delta State-- _____________________________________________________________________________________ CAREER OBJECTIVE: Creative and versatile content writer with a passion for storytelling and brand clarity. I specialize in blog writing, website content, and social media copy that drives engagement and builds trust. With a strong understanding of audience psychology and content strategy, I help brands communicate with clarity, emotion, and purpose. Seeking remote writing opportunities where I can contribute value, meet deadlines, and grow alongside bold brands. KEY SKILLS Email marketing and social media campaigns Content Creation, writing and copywriting Scriptwriting Academic writing and research Search Engine Optimized writing EDUCATION University of Ibadan Ibadan, Oyo State Masters of Arts (M.A) Philosophy (Jan. 2022) University of Ibadan Ibadan, Oyo State Bachelor of Arts Philosophy (Dec. 2016) WORK EXPERIENCE Social Media Manager – ES Scent Whisper April 2024 – Present Developed and executed content strategy across intagram, Tiktok and Whatsapp. Managed product launches, Customer feedback, and brand voice. Designed and ran campaigns to boost sales and community trust. Freelance Real Estate Marketer/Realtor Worked with KAMS Properties Ltd, Reim Diamond Concept Ltd and ES Properties (Remote and field based) Marketed residential and commercial properties via Whatsapp, Instagram and referrals. Created and shared promotional content to drive property inquiries and sales. Guided prospects through property options, site inspections, and closing processes. Supported land/property campaigns, sometimes collaboration with sales teams. Worked Remotely with Founder of christtrends.com Christian Content Writer March 2022 - September 2022 Created 2000 words of Christian content every day. PROFESSIONAL EXPERIENCE Independent Social Media Manager, Content creator and Content Writer (Past 3 years) Developed and executed content and email campaigns for different ventures (Baking, perfume business, real estate and writing services), boosting inquiries by over 40%. Positioned products with clear value propositions leading to consistent repeat sales. Created weekly content calendars and led small training sessions for peers on using social media to attract customers. PROFESIONAL DEVELOPMENT Copywriting Certificate – Alison 2021 Content Marketing Certificate – HubSpot Academy 2024 Emotional Intelligence Certificate – Schema Intelligence 2020 PROJECT HIGHLIGHTS Perfume line Launch: Crafted product narratives and email sequence that generated over #200,000 in the first month of sales. Real estate Campaign: created offers and promotional messages that sold four plots of land within the last two months. Writing Coaching: Taught Informal writing and marketing workshop to about 10 participates, resulting in positive feedbacks and repeat participation.