Chrislyn Viernes - Laraya
Web Builder & Content Strategist | SEO & UX
Enthusiast
Contact
Brgy. Anilao-Labac, Lipa City,
Batangas
Versatile and results-driven professional with experience across content creation, web design, SEO,
and team leadership. Skilled in writing, editing, proofreading, and crafting engaging website copy, I
combine creativity with technical expertise to deliver high-quality digital experiences. Adept at
managing projects, building websites, optimizing content for search engines, and leading teams to
achieve measurable results. Passionate about blending strategy and creativity to drive online
growth and enhance user engagement.
Experience
Siouxland Digital Marketing
Website Builder & SEO Content Strategist | Team Leader
Education
System Technology Institute
Bachelor of Science in
Information Technology -)
Pili National High School
Class Salutatorian -)
Wrote and edited web copy focused on engagement, clarity, and conversion.
Edited, formatted, and optimized blog posts and service pages for keyword performance.
Designed and maintained responsive, SEO-optimized websites for clients in various industries.
Managed a small content and design team, ensuring brand consistency and project timelines.
Improved user experience and readability across multiple web platforms, boosting engagement
metrics.
Handle urgent site revisions, migrations, and updates when needed.
Oversee the website structure, layout consistency, and user experience across all pages.
Train new team members on workflows, tools, and company standards.
Overseeing team payroll, from creation to processing payments
Communicate with clients to clarify requirements and deliver solutions that meet expectations.
EZ Group
Website Operation Manager
Core
Competencies
Web Design & UX Optimization
SEO (On-Page & Off-Page)
Content Editing & Optimization
Content Writing & Research
Leadership & Team
Collaboration
Team Coaching & Mentoring
Decision-Making & Problem
Solving
Email & Project Management
Tools & Platforms
Web & Design: WordPress,
Weebly, Duda, Snapps,
SitePanda, Thrive Architect,
Divi Builder, Elementor, GHL
SEO & Analytics: Mangools,
Screaming Frog, Bulk Rename
Utility, SEO Meta in 1 Click,
Answer the Public, SEO
Directories, PageSpeed,
SEMrush, Majestic, Grammarly
Content & Productivity:
Google Apps, Notion, Canva,
Slack, Discord, ClickUp,
WhatsApp
AI & Automation: Jasper AI,
Word AI, Article Forge,
ChatGPT, Airtable, Zapier, Zoho
Responsible for ensuring all EZ Group websites are updated, including revising, adding, or
optimizing text, images, and other elements on a website to keep it current, accurate, and
engaging.
Responsible for identifying and resolving website issues, including broken links, missing images,
layout or formatting errors, plugin or theme conflicts, mobile responsiveness, cross-browser
compatibility, and ensuring forms and CTAs function correctly.
Responsible for optimizing page titles and meta descriptions, maintaining clean heading
structure, and enhancing overall readability and page layout.
Responsible for submitting daily, weekly, and monthly website reports in ClickUp.
Wood Farms
Website Builder & SEO Assistant
Build, format, and publish web pages using platforms like Weebly and SitePanda while ensuring
mobile responsiveness and proper layout consistency.
Write, edit, and format web content that is engaging, accurate, and aligned with brand tone
while integrating SEO keywords naturally.
Add and optimize meta titles, descriptions, headings, alt texts, internal links, and structured data
to improve search engine visibility and ranking.
Handle revisions, migrations, and regular updates to ensure all site elements, links, and media
remain functional and up to date.
Right Call
Website Builder & SEO Page Builder
Built and customized additional website pages using various platforms.
Optimized on-page elements such as headings, meta tags, and internal linking structures.
Collaborated with designers and content writers to ensure cohesive user experience and
branding.
Conducted site audits to identify and resolve technical SEO and layout issues.
Implemented mobile responsiveness and accessibility improvements for all added pages.
The Payne Group, Inc
Virtual Assistant
Accurately transcribe YouTube videos and ensure timestamps or captions are properly
formatted.
Create, organize, and maintain Standard Operating Procedures (SOPs) for video processes and
workflows.
Review, edit, and proofread transcripts and SOPs to ensure clarity, consistency, and error-free
documentation.
IT.ROKKZ
Proofreader & Human Resources Assistant
Proofread website content, blogs, and articles for grammar and tone.
Supported HR functions including applicant screening and onboarding tasks.
Drafted and reviewed emails, job descriptions, and internal memos for accuracy.
Assisted with internal communications to ensure professionalism and consistency.
Hobby: Digital
Marketing &
Affiliate
Promotions |
TikTok
Creating engaging TikTok
content to promote affiliate
products.
Researching trending topics
and hashtags to maximize
reach.
Managing and tracking affiliate
links for performance and
conversions.
Analyzing engagement metrics
to optimize content strategy.
Staying updated on TikTok
trends and algorithm changes.
Building a follower base to
increase organic reach and
influence.
Crafting compelling calls-toaction to drive clicks and sales.
Tools: Gemini AI, ChatGPT, Tiktok,
Facebook, Instagram, Grok
Authority Builders Co.
Content Editor & SEO Optimization Assistant
Edited and optimized SEO-focused articles for clarity, structure, and search visibility.
Collaborated with writers and SEO specialists to align content with digital marketing goals.
Maintained editorial consistency and high-quality standards across multiple projects.
Created engaging, SEO-friendly titles to boost click-through rates and search rankings.
Reviewed and updated anchor links for internal and external accuracy and compliance.
Ensured content met publication standards and client brand guidelines.
Sarah Atkins, Inc - Digital Marketing Agency
Blog Writer & WordPress Website Creator
Researched, wrote, and edited blog articles optimized for SEO and audience engagement.
Built and edited WordPress sites with responsive and visually appealing layouts.
Integrated multimedia content (images, links, and CTAs) to enhance readability and user
experience.
Ensured brand consistency in tone, visuals, and messaging across all published posts.
Philippine Seven Corporation (7-Eleven)
Assistant Store Manager | Retail Operations & Team Supervision
Supervised daily store operations including inventory, sales, and customer service.
Trained and motivated team members to achieve performance and sales targets.
Managed cash handling, scheduling, and operational compliance with company standards.
Resolved customer concerns promptly to maintain satisfaction and loyalty.
N.L. Villa Medical Center
Human Resource & Admission Intern
Assisted in onboarding and documenting new patients and staff members.
Maintained accurate employee and patient records in compliance with hospital policies.
Supported HR team with recruitment, scheduling, and internal communications.
Coordinated patient admissions and discharge processes efficiently.
