CHRIS BELMORE
Austin, TX / --https://www.linkedin.com/in/chrisb15/
WORK EXPERIENCE
Resilient and award-winning business leadership executive with extensive global experience across B2C and B2B industries. Proven
ability to lead through complexity—whether scaling high-performing teams, navigating organizational crises, or delivering
transformative brand strategies. Expert in orchestrating integrated, multi-channel initiatives, driving growth, and building strong client
partnerships. Known for cultivating cultures of trust, accountability, and excellence—even under the most challenging conditions.
Head of Business Leadership | Madwell remote in Austin, TX
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Stabilized Client Relationships in a Time of Uncertainty: Stepped into a senior leadership role days before public disclosure of the
agency’s financial and legal challenges. Became the primary point of contact for key clients, preserving trust and ensuring project
continuity despite internal upheaval.
Led with Empathy, Accountability, and Operational Focus: Provided clarity and reassurance to a disoriented team while ensuring
critical deliverables remained on track. Advocated for transparency, upheld quality standards, and served as an anchor for both
internal teams and external partners.
Acted as the Voice of Calm: Assumed responsibility in a leadership vacuum, communicating clearly and frequently with clients and
staff, fostering stability and professionalism amid growing external scrutiny.
U.S. Lead & Sr. Account Director | Silver Agency in Austin, TX
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March 2025 - May 2025
October 2021 - January 2025
Set the Standard for Account Excellence: As the second U.S. employee, established the benchmark for account management,
defining and exemplifying the agency’s offerings to new clients, establishing new disciplines, and setting a foundation for future
growth.
Engineered Remarkable Team and Revenue Growth: Over the span of two years, led a 250% growth in team size and drove a
quadruple increase in U.S. revenue projections.
Drove Strategic Expansion with Dell Technologies: Accelerated U.S. growth within Dell Technologies by 100%, expanding client
relationships across multiple verticals, global product launches at Dell Tech World and leading the creation of the first-ever global
Brand Strategy for Partner Marketing, unifying their efforts on a global scale.
Oversaw High-Impact Client Initiatives: Managed and directed a diverse portfolio of projects, including global rebrands for global
supply chain leader Kinaxis, campaign development for key Dell initiatives, alongside creating high-impact assets, social campaigns,
and virtual tours, all ensuring seamless execution and client success across all touch-points.
Sr. Account Director | StrawberryFrog in New York, NY
December 2015 - April 2021
LifeBridge Health
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Orchestrated Market-Leading Rebrand: Led a comprehensive internal and external rebrand, catapulting LifeBridge Health to the #1
spot in top-of-mind awareness within its footprint. Achieved a 10% year-over-year increase in ad recall and secured prestigious
Muse and Cresta awards for creative excellence.
Launched Transformative Leadership Initiative: Spearheaded the design and implementation of a cutting-edge leadership program
that resulted in a 15% increase in employee engagement and surpassed national benchmarks by 15 points in belief in the company’s
mission.
Truist Bank (formerly SunTrust Bank)
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Drove Strategic Brand Elevation: As the account lead, led a strategic rebrand that elevated Truist from fourth to third in brand
consideration, positioning them just behind industry giants, despite a 10:1 media spend disadvantage.
Executed Award-Winning Campaigns: Led the creation of Truist's first-ever 360° campaign during the 2018 Winter Olympics,
achieving 350M+ impressions and earning an AMA Award for Best TV Spot.
Pioneered Digital Innovation: Directed the enhancement of digital experiences, including the strategy, UX, and design of Truist’s
movement hub, and oversaw the development of their inaugural financial literacy game, aligning all efforts with overarching brand
objectives.
CHRIS BELMORE
Austin, TX / --https://www.linkedin.com/in/chrisb15/
Woody Creek Distillers
• Spearheaded Brand Purpose Development: Took sole ownership of client relationships and business growth, driving the
development of Woody Creek Distillers' first-ever brand purpose and go-to-market strategy.
• Launched High-Impact Digital Campaign: Led the creation of a groundbreaking music-centric digital and social campaign featuring
William H. Macy, which garnered over 100 million impressions, national attention, and video completion rates nearing 90%, while
more than doubling their Instagram following.
New Business
• Strategic Growth Architect: Led new business initiatives across various categories, directing strategic and campaign development,
facilitating immersive work sessions, and redefining internal culture to drive agency growth.
Additional Clients: Crunch Fitness, The United Way, Hongqi Automotive, Resources for Infant Educarers, and My/Mo Mochi Ice
Cream
Account Director | Saatchi & Saatchi in New York, NY
July 2015 – December 2015
Chase Sapphire
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Elevated Brand Strategy for Chase Sapphire: Led efforts to refine brand strategy and positioning, establishing a new agency
planning process that became the blueprint for future integrated campaigns.
Account Director/Account Supervisor | kbs+ in New York, NY
December 2012 – July 2015
BMW of North America
• Championed BMW Campaigns: Led multiple multi-million dollar campaigns for BMW, including national and regional launches that
received over a billion media impressions and recognition in top industry publications.
• Optimized Dealer Support: Developed and implemented regional car launch toolkits, significantly driving dealer traffic and sales
across BMW’s footprint.
Account Supervisor/Account Executive | Ogilvy & Mather in New York, NY
February 2010 - November 2012
IBM
• Steered IBM’s Tech Leadership Campaign: Managed and executed a multi-million dollar campaign focusing on B2B and B2C
solutions, optimizing user experience and integrating cutting-edge augmented reality on IBM.com.
Time Warner Cable
• Revitalized Time Warner Cable’s Market Positioning: Led strategic sessions that resulted in brand and competitive advertising
optimizations, solidifying Time Warner Cable’s market dominance.
Account Executive/Assistant Account Executive | McCann Erickson in New York, NY
August 2007 – December 2009
Applebees
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Drove National Campaigns for Applebee’s: Developed and managed fully integrated productions, ensuring cohesive strategy and
day-to-day client management across national and regional accounts.
EDUCATION
2007
University of North Dakota, Grand Forks, ND
B.A. in Communication (Advertising emphasis) | Minor in History | Cum Laude
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Athletic Leadership: Three-year starter, letter winner, and quarterback for the UND football team. Honored with Academic All-NCC,
NCC Offensive Player of the Week, NCC Commissioner’s Academic Honor Roll, and National D2 Player of the Week.