Chitranjan Sood
Mob-
Email:-LinkedIn
Gurgaon
Summary
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A seasoned research & insights professional, strategist and a business columnist
Successful track record of nearly 2 decades as a strategist and a team leader tasked with uncovering
pragmatic insights for business growth and go to market strategy
Exposure of working with management consulting, business development and topmost leadership in
MNC research and consulting firms. Also worked with marquee clients like Deutsche Bank, Jefferies,
Babson Capital and Capital Group to name a few
Have a knack of picking business trends early; identified trends around social commerce, open
banking, bots, blockchain much before they captured popular imagination
Passionate about researching, strategizing and solving problems
Current occupation (June 20 on)
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Independent business researcher/strategist/consultant. Can be trusted for fine-tuning go to market
strategy, growth strategy, business model reimagination, and uncovering new business trends that
might unlock new opportunities through deliverables/services like:
o Strategic analysis of client’s business
o Identification of digital whitespaces that would unlock new growth avenues
o Deep dive analysis on industry/market/consumer trends
o Thought leadership/POVs on specific industry issue/topic
o Macroeconomic and geo political insights
Common theme across all service areas → Storylining that engages and inspires action
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Regularly pen thought leadership pieces at the intersection of marketing, business and digital aimed at
producing actionable insights primarily in the financial services industry
Member of the leading independent professional networking marketplaces like GLG and Insight Alpha
Professional Experiences
1) Publicis Sapient March 2008 to May 2020
Associate Director (Jan 2020 to May 2020):
▪ Led the research & insights group in the strategy & consulting domain for Publicis Sapient
▪ Incubated a track of growth strategists with a mandate of identifying new business growth
opportunities at current and potential client’s end
▪ Oversaw the growth of analysts in terms of utilization, new skills and performance against
objectives
▪ Responsibility of budgeting, capacity planning and P&L handling for the group
Senior Manager (Aug 2015 to Dec 2019)
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Led the transition of group into strategy & consulting practice
Validate thought process, storyline and execution of strategic research projects
Led other proactive research work such as thought leadership insights on a variety of industries and
emerging digital trends that might shape businesses
o Contributed articles to media and at company fora on the latest game changing trends in the
financial services industry
Served as a key member of Financial Services center of excellence that advances original insights and
thought leadership in the industry
Managing relationships with stakeholders / senior leadership of the company across the globe who
are among the industry leaders
Manager (Aug 2011 to Aug 2015)
▪ Got the people management responsibilities
▪ Managed a variety of business research / consulting support projects
▪ Responsible for flawless delivery of projects to senior leaders within Publicis Sapient and also external
clients
Sr Associate (March 2008 to Aug 2011)
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Involvement in secondary research projects
Analysis of companies, industries and consumer trends
2) WNS Global Services, MNC research company (Jan 2006 to March 2008)
Sr Analyst, Business & Financial Research
▪ Involved in business and financial research assignments from investment banking and consulting
clients encompassing companies and industries profiling
▪ Handled financial modeling projects entailing companies’ comparable analysis, and M&A transactions
comparable analysis
▪ Part of the core team that ensured smooth migration of investment banking process of a global top 10
investment bank to WNS
3) S&P Capital IQ (June 2003 to Dec 2006)
Sr Associate, Mergers & Acquisitions
▪ Part of M&A team that analyze transactions, undertake company valuation and write reports on M&A
deals
▪ Led a number of new initiatives including setting up a team for research for the European M&A
market and researching new sources for data on mergers and acquisitions
Education
▪ MBA Finance (Erstwhile MFC-. HP University, Shimla, Himachal Pradesh
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Areas of study included financial management, general management, portfolio management,
management accounting, managerial economics, corporate law
▪ B.Com (Bachelors degree in commerce) 1996-99. HP University, Shimla, Himachal Pradesh
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Studied accounting, management, economics, corporate law
Awards / Achievements
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Regularly publish thought leadership articles in media aimed at C suite
Recognized among senior leaders of the company for team building, challenging the status quo, and
agile mindset
Started off as an individual contributor in Publicis Sapient and went on to own P&L responsibility for the
unit
Led the strategic insights team in Publicis Sapient through multiple phases of transformations –
researcher→analyst→strategist
Led Capital IQ’s research foray into the European markets. Accomplishments include: hiring and training
new team dedicated to research on European companies, and finalization of research resources
Among the university toppers at undergraduate and post graduate level