CHIOMA FAVOUR AJIE
| Email |:-| Cell number |: -
| LinkedIn |: https://www.linkedin.com/in/CFajie
EDUCATION
University of Port Harcourt
Programme: Bachelor of Science, Plant Science & Biotechnology.
November 2014 – October 2018
Courses taken: Copywriting, Social media MGT, Customer Experience, Virtual Assistant, Power BI,
Data Analysis, Basic Cybersecurity, Project Management, AI Career Essentials.
EXECUTIVE SUMMARY
Results-driven copywriter with three years of experience crafting persuasive, high-converting content for finance coaches,
course creators, wellness coaches etc. Skilled in transforming complex ideas into compelling narratives that build trust and
drive conversions. Expert in audience psychology, I create data-backed copy that strengthens brand positioning, boosts
engagement, and increases revenue. From sales pages to email sequences, I deliver strategic storytelling that turns
prospects into loyal clients.
WORK EXPERIENCE
Copywriter
Werkberry - Remote
August 2024 – March 2025
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Develop and execute high-quality content for financial products, including investment
services, insurance plans, and retirement solutions.
Write engaging blog posts, email campaigns, social media updates, and web copy, resulting
in a 25% increase in lead generation and a 15% boost in conversion rates.
Collaborate with financial analysts and product managers to translate complex financial
concepts into clear, accessible content for diverse audiences.
Conduct market research and competitive analysis to inform content strategy and identify
new opportunities for audience engagement.
Edit and proofread content to ensure clarity, accuracy, and adherence to brand guidelines
and regulatory requirements.
Key Achievements:
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Increased website traffic by 30% through strategic SEO content and targeted marketing campaigns.
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Spearheaded a content strategy overhaul that improved user engagement metrics by 20%.
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Successfully managed multiple projects simultaneously, consistently meeting deadlines and exceeding client
expectations.
Content Writer
Kakadum Plum – Remote
November 2022 – December 2023
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Created persuasive marketing copy for course creators and online educators, including sales pages, email
sequences, and promotional materials.
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Worked with clients to understand their target audience, define key messages, and develop content strategies that
drive course enrollments and customer satisfaction.
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Designed and implemented content plans for webinars, eBooks, and online courses, achieving a 40% increase in
course sign-ups for clients.
Key Achievements:
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Developed a sales funnel strategy for an online course that resulted in a 35% increase in course registrations.
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Built long-term relationships with clients through exceptional service and high-quality work, leading to a 50%
increase in repeat business.
Website Copy
Dreamscape Thrills – Remote
April 2020 – February 2021
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Contribute innovative ideas in strategy meetings, helping shape impactful marketing campaigns.
Develop compelling marketing materials, including brochures, ads, and social media content, to enhance brand
visibility
Conduct in-depth research and refined content to ensure clarity, effectiveness, and alignment with brand
messaging.
Key Achievements:
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Played a vital role in a campaign that boosted client acquisition by 10%.
Recognized for delivering detail-oriented, creative content that strengthened brand identity.
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SKILLS
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Content Creation: Blog writing, copywriting, SEO content, email marketing, social
media management.
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Industry Knowledge: Finance services, investment strategies, insurance products,
online course creation.
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Technical Skills: Microsoft Office Suite, Google Workspace, SEO tools (Ahrefs,
SEMrush), CMS platforms (WordPress), CRM, Power BI.
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Research & Analysis: Market research, competitive analysis, audience targeting,
content strategy development.
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Communication: Strong writing skills, effective collaboration, client relations, project
management.
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Soft skills: Good communication, Creativity, Team player, Emotional Intelligence,
Problem-solving, Adaptability, Conflict resolution, Time management, and
Networking.
