Chaytanya Punetha
Email Marketing Specialist
Email:-Mobile No.:- LinkedIn ID: Chaytanya Punetha
Objective:
Experienced Email Marketing Specialist with 4 years of expertise in email development, QA, and
campaign optimization. Proficient in Marketo, AEM, SFMC, AMPscript, HTML, CSS, and
responsive design, ensuring high-quality, error-free, and visually compelling emails. Skilled in QA
testing, troubleshooting, and design validation using JIRA, Figma, and Litmus to maintain
accuracy and performance. Passionate about workflow optimization, segmentation, and
engagement-driven strategies to enhance user experience and maximize campaign success.
Seeking to apply my expertise in email marketing, automation, and quality assurance to drive
innovation and efficiency in a dynamic organization.
Work Experience:
● Software Engineer: TEK Systems, Gurugram- Jan 2024 - till date.
○ Conduct QA testing for emails and push notifications within Salesforce Marketing
Cloud (SFMC) to ensure accuracy, functionality, and compliance with design
specifications.
○ Utilize JIRA for task tracking, issue reporting, and test case management.
○ Perform design reviews and quality checks using Figma, ensuring consistency and
adherence to brand guidelines.
○ Collaborate with cross-functional teams through Slack, maintaining seamless
communication and workflow efficiency.
● Email Marketing Specialist: Hogarth Studios (earlier Wonderman Thompson), Gurugram- Feb
2022 - 11th Oct 2024.
○ Developed and maintain responsive websites, ensuring crows-browser
compatibility and optimal user experience
○ Proficient in front-end technologies (HTML, CSS , JQUERY) and framework
(Bootstrap) to implement visually appealing and interactive designs.
○ Developing User interfaces and Navigation Menus.
○ Managed and optimized mobile-responsive EMAIL campaigns using SFMC,
ensuring cross-device compatibility and performance through A/B testing.
○ Conducted detailed reviews and supervised deployments to meet quality standards
and brand guidelines.
○ Maintained strong client relationships, consistently delivering on campaign objectives
and ensuring high satisfaction levels.
● Front End Developer: Dimension Angel Technology, Noida - Aug 2021- Feb 22
○ Build websites using html, CSS, Javascript, Bootstrap.
○ Write clean, reusable and SEO friendly code.
○ Create responsive designs.
○ Maintain & update websites.
Education:
● Schooling:
○ High school:- Rajkiya Pratibha Vikas Vidyalaya, Delhi
○ Senior Secondary school:- Rajkiya Pratibha Vikas Vidyalaya, Delhi
● Graduation:
○ Completed bachelor's degree from School of Open Learning, Delhi 2016 - 2019
Skills:
●
●
●
●
●
●
●
Email Marketing Platforms: Salesforce Marketing Cloud (SFMC), Marketo, AEM
Technical Skills: Proficient in AMPscript, HTML, CSS, and responsive design principles.
Quality Assurance: Comprehensive email testing (content, formatting, rendering).
Design Tools: Adobe Illustrator
Campaign Management: A/B testing, cross-platform optimization, and Workflow creation.
Project Management: project planning, task assignments
Generative AI: content development, AI ethics
Some Projects:
● Email campaigns for Microsoft, Google and many more.
● WP websites like Saidlist.com, destinationgravity.com and Thakralinnovations.com.
● PHP websites like astropatri.com, truegiv.in.
● Drafted Email Campaign to promote futurebanksummit for assessment purpose click hear to
check.
● Promotional emails for Tanishq, Uniqlo, & Alison.
Languages:
● Hindi
● English
Certifications:
● Google AI Essentials
● Google Project Management: Professional Certificate