Charmaine Teoh

My experience in marketing included my role as a business management intern for a luxury goods-reseller company (@glampotmy, 17k+ followers on Instagram) in December 2020. In that position, I was able to discover multiple management roles where marketing happened to be one of them. I had to opportunity to play with different areas of marketing such as product shooting, photo editing on Lightroom and SnapSeed) copywriting, compiling influencer lists, crafting emails for influencers, market research. Later, I took on a three-month internship role to work as a Digital Marketing Intern at a web design company in March 2021. This working experience allowed further exposures in digital marketing tasks i.e. social media marketing, branding, EDM marketing via Mailchimp and SEO marketing via Google Ads. I performed writing tasks like copywriting that are compatible with UI/UX design including eCommerce webs, blog articles, updated content onto web via Wordpress, and created social media content (caption writing, visual media generation on Canva and HitFilm Express, scheduling from a social media calendar etc.), monitored the engagement of media posts across channels, and initiated keyword analysis for the company and their clients. As of current, I am working as a Social Media Marketing Assistant with a local Melburnian small business at The Coco Bar. My tasks revolve around generating social media content including campaign videos via the app, VN, exploring strategies and opportunities for business expansion, and partaking in product photoshoots. Thus far, I have completed the Google Analytics Individual Qualification course, and will complete the courses in Search Ads next.