Chandan Sharma

Company Profile https://myseodoc.com/ WHAT WE DO… TO HELP OUR CLIENTS We are ‘A FULL SERVICE DIGITAL MARKETING AGENCY’ focused on creating meaningful connections between Brands and Consumers by the means of knowledge, technology & design that instigate user interest and engages them in the Brand’s Digital Journey. We are based-out of New Delhi, India. We specialize in creating bespoke marketing campaigns that empower our clients, create results, and help them grow. QUALITY CREATIVITY, PACKAGED WITH PROFESSIONALISM IS WHAT WE BRING TO THE TABLE. OUR APPROACH… TO YOUR SUCCESS We understand that every business wants MORE: • Website traffic • Social media followers • Leads • Sales It’s a fact that every business has a unique website and web-presence. Thus, every business needs a unique strategy to achieve their marketing goals. At My SEO Doc It all starts over coffee and a notepad. We sit down with Client to understand their marketing objectives, their USPs, and most importantly their current standing. From there we determine how to narrate their story across the digital world and how to connect them with their potential user-base. OUR DIGITAL MARKETING SERVICES Simply stated, we get results. Whether you are looking for more website traffic, more leads, more sales, more social media followers, higher engagement rates, higher email open rates, whatever your need is – we get it done. Our Digital Marketing Services include: ➢ SEO (Search Engine Optimization) ➢ PPC (Pay Per Click) Management ➢ SMO (Social Media Optimization) ➢ Content Marketing We get to understand the needs of our clients so that we can tailor solutions to their exact needs, and deliver high-value results that transform their businesses. OUR DESIGN SERVICES Designing is one of the most crucial part of any marketing campaign. One can’t imagine a successful campaign without great designs, be it a design for a whole website or simple HTML emailer. Design holds an ability and power to deliver a message more effectively. Our qualified team of Graphic Designers and Developers can: ➢ Design & Develop a Bespoke Website ➢ HTML Emailers ➢ Social Media Creatives ➢ Infographics etc. We get to understand the needs of our clients so that we can tailor solutions to their exact needs, and deliver high-value results that transform their businesses. OUR SPECIALIZED SERVICES A lot of times Client find themselves in soup, they know they are running into a problem but not able to figure out the factors causing it. Sometimes they figure-out a cause but don’t have a remedy at hand. Our team has specialised skills and can help you with: ➢ ➢ ➢ Website Architecture: Our expert consultants analyse Client Business, Offerings, User Behaviour, Competitors and basis creates an architecture for the website. This helps both User and Search Engine Bots. Website Audit: There are more than 200 factors that Google Consider for ranking any website for a respective query. Our expert consultants dissects Client Website to analyse its strengths/weaknesses and compiles a report. This report helps in understanding the website inside out and set a right strategy. Penalty Assessment: Many times website owners experience either a sudden or gradual fall in website traffic. Google penalize websites by dropping the rankings or in worse cases by completely removing a website from its Index. Our expert consultants study these drop patterns and figure out the type of penalty causing the issue. We get to understand the needs of our clients so that we can tailor solutions to their exact needs, and deliver high-value results that transform their businesses. OUR SPECIALIZED SERVICES ➢ Penalty Removal: Just figuring out the nature of penalty doesn’t resolve the issue of dropping traffic, to stop the downfall is what matters. Our expert consultants have worked on range of Penalties and have helped many Brands by reviving their lost traffic, thus the lost business. ➢ Link Profile Cleansing: Acquiring inbound links is important for SEO as it an important ranking criterion. What’s more important is the way those links are acquired. Only Links from reputable and relevant websites count and accumulation of too many toxic/bad quality/low quality links result in a Penguin Penalty. Our expert consultants study the quality of links and the respective websites they are coming from and prune the bad links to minimize the risk of a penalty. ➢ Website Maintenance: Our expert consultants look after your website and make sure that website is up and running 24/7. If you’re an SEO Client then our consultants will also implement SEO Specific Modifications on your website. We get to understand the needs of our clients so that we can tailor solutions to their exact needs, and deliver high-value results that transform their businesses. WHY US? WE BLEND CREATIVITY & TECHNOLOGY TO ACHIEVE GOALS ➢ Knowledge ➢ Comprehensive Audit ➢ Custom & Creative Strategy ➢ Structured Approach ➢ Latest and Powerful Digital Marketing Tools ➢ CRO (conv. Rate optimization) Expert ➢ Content Creation Capabilities ➢ Matrix Resource Allocation System We get to understand the needs of our clients so that we can tailor solutions to their exact needs, and deliver high-value results that transform their businesses. OUR CLIENTS Some of Our Clients We work with clients from all over the world to create amazing results. We work with small to medium businesses, corporations, government agencies and entrepreneurs from all over India and around the world. OUR PROJECTS Some of the Project Our Core Team Members Delivered Prior they Joined My SEO Doc We work with clients from all over the world to create amazing results. We work with small to medium businesses, corporations, government agencies and entrepreneurs from all over India and around the world. OUR LEADERSHIP TEAM Our TEAM consists of people who are passionate about Digital Marketing and who consider Web not as their Workplace but Playground! We have highly skilled and experienced professionals on board, each key player in the team has delivered several successful projects. KHEM RAJ DIRECTOR - SEARCH Khem’s expertise lies in his abilities to imagine and appreciate how all Digital Channels can work together. With over 14 years of Digital experience, he quickly develops a deep understanding of his client’s businesses, the challenges they face in the market and their business objectives. He then creates a blended and integrated Digital Strategy that delivers measurable outcomes. He also leads the Agency’s Digital Marketing Team. Prior to My SEO Doc he has worked with some of the most reputed Digital Agencies such as Eli Research, Tangence, Creative Lipi and Bruce Clay India as Digital Head, Search Head. He holds many certifications including Google Certified Adwords Analyst and Bruce Clay SEO Certification. OUR OTHER TEAM EXPERTS No business can be run single handedly and we believe that the most crucial thing for any business is to find and get right resources in team. At MySEODoc we only hire people with 5 or more years of relevant Work Experience. Our current team is consist of: • • • • • SEO Consultants PPC Consultants Web Designers Web Developers (PHP Experts) Content Specialists Case Study Client Name: Confidential Industry: Education; Professional Training Certification (Online Programs) Services Delivered: SEO, PPC Campaign Optimization Results Achieved: A Happy Client Case Study Client was a global firm offering multiple professional certification courses. Headquartered in Gurgaon, they serve a broad mix of private, public and social sector organizations and individuals. 75% Targeted Keywords on Google 1st page 248% increase in Organic traffic Private and confidential. Not for Public Distribution. Case Study Keyword Organic Search Performance over the period of last one month which saved almost $3,000 of budget. Note: This data is just for Home Page, there is much more traffic if we take inner pages into account. Source: SEM Rush Private and confidential. Not for Public Distribution. Case Study Problem Statement and the Solution Challenges Campaign Idea Despite being a popular player in the PMI Courses segment, We conducted a comprehensive website analysis to identify the lacked prominence on all major search engines, including issues that were hindering the search rankings and affecting Google and Bing. website health. Outcome of the SEO audit helped us create a comprehensive SEO strategy that included a series of on-page, The keywords targeted by the client had high search technical, server level changes and off-page activities. volumes, and therefore, it was a steep task to make their website climb the search ladder. We initiated the campaign with on-page activities and made numerous changes to client’s website for making it search With seasonal trends for exams and online courses the friendly and more importantly user friendly. The modifications competition varies a lot for this industry. Client didn’t have included: Restructuring The Urls, Optimization Of Navigational strategy to handle this irregular demand. Architecture, Improving UI, Website Content, Optimization Of Image Tags, HTML Constructs, CSS, JS, Enhancement Of Internal Traffic was going down drastically. Linking, Creation Of Sitemap, Robots Update For Bad Crawlers, Creation Of Highly Effective Organic Search Ad Copy (Title, Meta Migrate website from unsecured to secured sever without Description) To Attract Google Visitors Attention. losing any further traffic but to improve the traffic to website. Improving Call-to-actions And Optimize Conversion Funnel To Improve The Conversion Rate Private and confidential. Not for Public Distribution. Case Study Problem Statement and the Solution Challenges Campaign Idea SEO campaign was further complemented with highly targeted Online Advertising and Social media awareness program. We re-targeted the lost visitors (lost due to technical or non-technical reasons) by AdWords Retargeting campaign. Private and confidential. Not for Public Distribution. Case Study UI and UX analysis and recommendation Navigation Recommendation: Previous Now Private and confidential. Not for Public Distribution. Case Study UI and UX analysis and recommendation Course Selection Process: Previous Now (More clarity proper segregation to make the selection process easier and self explanatory) Private and confidential. Not for Public Distribution. Case Study UI and UX analysis and recommendation Online Course Landing Page (Previous) Private and confidential. Not for Public Distribution. Case Study UI and UX analysis and recommendation Online Course Landing Page (Now - More clarity, improved call-to-action to make the course buying process easier and self explanatory) Private and confidential. Not for Public Distribution. Case Study End Results Client could easily see that the website (which was quite powered but being affected by technical SEO issues) traffic has increased significantly and it was ranking in search engine for 100s of highly competitive popular and most targeted keywords like: • • • • • • • • • • • • pmp online training india pmp training online mitigation plan pmp course online pmp online training pmp training india risk mitigation and contingency plan risk mitigation plan pmp certification online pmp training cspo training material pmi online courses Month Organic Traffic Apr-17 May-17 Jun-17 Jul-17 Dec-17 18,595 19,571 23,451 25,785 46,127 Number and quality of traffic improved significantly, which eventually improved the conversion rate by almost Private and confidential. Not for Public Distribution. 200% LET’S GET STARTED PARTNER WITH US We know you have something great and we’d love to get involved. Whether you want to work on branding and identity, a bespoke website or branding platform, we’re all about exceptional results. Let’s get started today. We know you have something great and we’d love to get involved. Connect with us on: •- /-/- •-/-• www.myseodoc.com