Contact
Phone: -
Email:-
Hi
there!
I'm
passionate
Chadini,
SEO
a
content
Chadini
Fernando
Work Experience
writer and editor with over a
decade
of
creating
experience
copy
for
brand
globally.
Currently on the lookout for
writing
opportunities
and
roles related to Web Content,
SEO
and
Social
Media
Marketing.
I'm
hoping
horizons
to
by
expand
my
applying
my
experience
to
help
businesses
create
content
that sells. I spend my free
time trying out new recipes
and designing clothes.
Samba Ahangama, Events and Community Manager (2023 - present)
Providing exceptional customer service by addressing inquiries and resolving issues
promptly and professionally.
Organising and managing various events, including private gatherings and community
events.
Collaborating with clients to understand their needs and preferences, ensuring
tailored and memorable event experiences.
Developing and implementing strategies to enhance community involvement and
engagement.
Bizgrow Digital Australia, Head of Content (2023- present)
Managing a dynamic content team while spearheading the creation of engaging SEOdriven content.
Implementing meticulous editorial standards to elevate content engagement.
Leading impactful content campaigns across diverse industries elevating brand
visibility and increasing rankings.
Content Manager, Digital Content Kings UK (2021)
Crafting compelling content that boosts traffic and enhances SERP results.
Managing blogs and mentoring junior writers to deliver high-quality content.
Developing content briefs and strategies utilising advanced keyword research tools.
Cyaniq Global, Senior Copywriter (2017)
Creating and executing original concepts for a variety of local and international
brands.
Collaborating closely with the design team and liaising with clients.
Supervising and collaborating with junior copywriters to ensure the publication of
high-quality content.
Provident Capital, Freelance Consultant (2017)
Skills
User-Focused Copy
Social Media
Proofreading
Editing
Creative Writing
Marketing Strategy
Tools and Software
Semrush
WordPress
Plutio
Trello
Slack
Canva
Hootsuite
Later
Lightroom
Creating, editing, and developing communication materials and campaigns for all their
iconic award-winning projects over the years.
Providing consultation on both above-the-line (ATL) and below-the-line (BTL)
marketing efforts.
230 Interactive, Digital Content Writer (2015)
Developing and implementing social media strategies across relevant platforms,
focusing on audience identification.
Editing, publishing, and distributing original content, including blog articles.
Triad Advertising, Copywriter (2013)
Engaged in writing, editing, and releasing both above-the-line (ATL) and below-the-line
(BTL) communication materials.
Response Marketing, Junior Copywriter (2011)
Generating original ideas for innovative campaigns, advertisements, TV and radio
scripts for local and international brands.
Blissful Events Australia, Intern (2008)
Organising venues for events and establishing work schedules.
Maintaining communication with clients.
Passion Projects
Sathika Clothing
An exclusive clothing line blending vintage
flair with boho style.
sathika_clothing
Percy & Bea
A cloud kitchen/delivery service dedicated to
creating exciting, health-focused dishes,
along with dips and jams.
percyandbea
Bendr
Editor, writer, and content creator for Bendr,
a safe platform for sharing and discussing
social issues.
bendr.lk
Kooky Cats Kitchen
A fun, creative and quirky food blog with
delicious recipes, food photos and cooking
tips.
kookycat_kitchen
Skills
Interests
Cooking and Recipe Development
Reading
Travel and Food Photography
Fitness & Health
Boxing
References
Dilshan Senaratne
Head of Communication (APAC)
Virtusa Corporation
-,-Huzaik Ismeth
Director
Provident Capital
--
Chad
Gibbons
Education and Certifications
Undergraduate Certificate in Gastronomy
Graphic Designer
(Le Cordon Bleu, Australia)
Diploma in Event Management
(Baulkham Hills TAFE, Sydney)
Certificate IV in Business and Marketing
(Australian College of Business and Technology)
Teaching English as a Foreign Language
(TEFL Certification)
Fundamentals of Digital Marketing
(Google Digital Garage)
Becoming an SEO Expert
(LinkedIn Learning)
WordPress Essentials
(LinkedIn Learning)
CPD Certified Fitness Trainer
CPD Certification in Diet and Nutrition
GCSE Ordinary Level Examinations