Cesar Garay
1 -
-
Pro le
With experience in digital marketing, community management, graphic design, UX/UI
research and web development, I am able to create visually appealing and userfriendly digital products with great attention to detail Excellent communication,
leadership and problem solving skills make me an effective team player and I am
con dent that my versatile skills can add value to any organization.
Experience
MARKETING AND DEVELOPER CONSULTANT, WINWORK PERU, LIMA, PERU —-
I have had the privilege of advising and collaborating with various prominent private
companies in Peru and Latin America as a consultant, including RANSA (Major Corp
Logistic), Volvo, Divemotor (Mercedes benz, Jeep, and Chrysler), Maquisistemas (Car
Financial Corp), and Solution Thinking. I have also worked with governmental
ministries such as Health and Transportation, where I utilized my expertise in traditional
and digital marketing to develop effective marketing strategies. Through my work, I
have utilized tactics such as segmentation, relationship building with competitors,
brand positioning, and market penetration, among others. My approach involves
leveraging a company's existing strengths and focusing on what the company truly
wants to convey.
PROFESSOR OF MARKETING, UNIVERSIDAD WEB, ONLINE — 2020
As an experienced teacher and marketing professional, I have a proven track record of
teaching marketing and advertising techniques to students, enabling them to apply
these skills to their work and achieve their goals. One of my main activities was
preparing and dictating lessons, completing qualifying assignments, and conducting
course research.
MARKETING DIRECTOR, BCM CORPORATION, LIMA, PERU —-
fi
fi
As a Marketing Director, I have had the privilege of managing, overseeing, and
tracking my team's activities and plans. One of my primary responsibilities is to
develop and measure the performance of products and service marketing strategies.
Using market research, I was able to price and identify the best options for selling
individual products to customers. My experience has taught me that one of the most
complex challenges in marketing campaigns is managing external market factors like
socioeconomic and political contexts, however I am used to overcoming these
obstacles and leading my team to success. Thanks to my expertise in marketing and
leadership skills, I was able to continuously develop effective strategies and achieve
business goals.
CONSULTANT SOFT SKILLS, WINWORK CONSULTORES, LIMA, PERU —-
One of the most important objectives as a Junior process consultant was to identify
problems and opportunities for improvement the processes of each company (...),
recommending effective solutions. Understanding the objectives of each of the
companies was one of the most interesting challenges, since each of them has
different visions. Evaluating current processes, designing more ef cient processes and
implementing them is what terri es companies the most and fear changes, however,
my job as a consultant is to help improve the ef ciency, quality and pro tability of their
operations, being in the end a pleasant reward for they.
CONSULTANT OF PROCESS, HOLO CONSULTORES, LIMA, PERU —-
I was able to make improvements in each process of the administrative areas in
Mercedes benz - Peru. Samples were taken of the time used in each process, number
of activities and people involved in each process.
In the end, it was possible to improve ef ciency by more than 15% and reduce costs by
more than 20%.
Education
Harvard University - Leadership program in law School 2014
San Martín de Porres University(Peru) — Business Management, 2016
Toulouse Loutrec (Peru) - Marketing direction, 2017
Skills
• Digital and traditional marketing specialist with experience in planning and
executing effective marketing campaigns across a wide variety of platforms.
(Facebook ads, Google Ads, Instagram and TikTok).
• Extensive knowledge and skills in graphic design, photo editing, and video editing.
(Adobe Creative Cloud: Illustrator, Photoshop, Indesign, Premier Pro and After
effects / Final Cut Pro)
• Experience in UX/UI research and designing attractive and functional interfaces for
websites and mobile applications (Adobe XD and Figma).
• Ability to work in a team, manage multiple projects simultaneously, and meet
established deadlines. (Microsoft project, Microsoft 365)
fi
fi
fi
fi
fi
• Bilingual: I speak English and Spanish.